![]() |
| Tracey Schroeder |
Tracey Schroeder has joined Inova Health Systems, the leading nonprofit healthcare provider in northern Virginia, as chief communications officer.
Most recently, she was global head of consumer PR at Marriott International, responsible for its 30 brands during a five-year stint.
Schroeder joined Marriott from Burson-Marsteller, where she was COO of its Proof Integrated Communications offering.
Inova’s 18K staffers operate five hospitals that serve more than two million people a year through the hospital network, primary and specialty care practices, emergency and urgent care centers.
U.S. News & World Report ranked Inova Fairfax Hospital the No. 1 facility in the DC area in 2019 and 2020.
Schroeder will lead the health system’s internal and external communications as well as its marketing initiatives.


FTI Consulting appoints Jason Leow as a senior managing director in its strategic communications segment. He was vice chair and head of APAC at Edelman Smithfield... Ballard Partners is bringing on Tucker Knott, who currently serves as chief of staff to Sen. Ted Budd (R-NC), as a partner in DC.... TMRW Sports, a sports media company founded by Tiger Woods, Rory McIlroy and former NBC Sports Group president, golf and global strategy Mike McCarley, names Peter Jung as CMO.
Ripley PR realigns its leadership team with the promotion of Anthony Cloud to managing director, B2C and franchising, and a new role for Grayson Shockley as managing director, B2B. Cloud, who joined Ripley PR in October 2020, has held multiple roles within the agency, including brand manager and content specialist... Walker Sands adds former Havas Digital global CEO and chairman George Gallate to its board of directors... Stewards, a diversified financial company based in Fort Lauderdale, FL, appoints Scott McGowan as CMO.
Kevin Lawlor, who most recently served as chief political officer and EVP at DDC Public Affairs, is coming on board at Zeno Group as head of public affairs.
Former Ketchum partner Esty Pujadas joins Grayling as CEO of its North America business, part of the agency’s expansion in the region.



