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Gong Communications has been engaged by the Royal Academy of Engineering (the UK's national academy of engineering) to support its sub-Saharan Africa grants programs: Higher Education Partnerships in sub-Saharan Africa and Global Challenges Research Fund Africa Catalyst. Gong will work to increase visibility and awareness of the programs as well amplifying the Academy’s role in helping to build sustainable societies and inclusive economies. Gong will deliver the work from its offices in London and Nairobi, working with its partners in other countries in Africa where required. “It was important to us that the team we engaged with had strong local expertise and knowledge,” said Meredith Ettridge, head of sustainable development at the Royal Academy of Engineering. “We were also impressed by Gong’s experience in diversity and inclusion, a key pillar of our 2020-2025 strategy, and its commitment to diversity in its own team.”
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Mower is named public relations and marketing agency of record for data science and media company 84.51°. The agency will handle PR, marketing and advertising for the company. Founded in 1995 as the consumer insights and media activation arm of the Kroger supermarket chain, 84.51° is an industry leader in data science and predictive analytics, helping brands in emerging disciplines connect with customers. “We were impressed by the agency’s collaborative approach and demonstrated experience in our need areas. We look forward to taking full advantage of the range of strategic communications services their team has to offer 84.51˚,” said company chief marketing director Daniela Patterson.
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PAN Communications will be PR agency of record for Definitive Healthcare, a source for data insights and analytics in the healthcare provider and influencer market. PAN will work to elevate Definitive Healthcare’s brand visibility and awareness in the healthcare data and intelligence market, with a focus on the biopharma and medical device verticals. It will also utilize Definitive Healthcare’s data and insights to build a thought leadership and awareness program. PAN’s healthcare practice lead, Dan Martin, will oversee strategy for the partnership. “With a strong reputation across the industry, a team that understands how to leverage media connections and has a creative approach to content, PAN was the perfect selection for us,” said Definitive Healthcare vice president of corporate marketing Jan Carlisle.
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
