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| Michael Neuwirth |
The American Sustainable Business Council appoints Michael Neuwirth as its first chief communications officer. Neuwirth was previously senior director of external communications at Danone. Before joining Danone, he was a senior vice president at Ruder Finn. Neuwirth also runs his own independent consulting practice, Neuwirth Communications. “Michael has a unique track record helping to build campaigns that change the direction of industry, whether it be the creation of the market for probiotics, encouraging more plant-based diets, healthy hydration choices, and more recently corporate adoption of benefit corporation status and B Corp Certification,” said ASBC chief executive officer and co-founder Jeffrey Hollender. ASBC represents over 250,000 sustainable businesses, advocating for solutions and policies that support an equitable, sustainable, stakeholder economy.
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| Steph Lund |
M&C Saatchi Sport & Entertainment appoints Steph Lund chief executive officer, North America. The newly created role is a result of the agency’s merger of its East and West coast offices under unified leadership. The headquarters will remain in New York City and the agency will continue to expand staff and services in both offices. Lund joined M&C in 2018 as managing director, New York. Before that, she was senior vice president, public relations at music, style and culture magazine The Fader. Lund has also held executive positions at Nylon Communications and 5W Public Relations. In her new post, she is responsible for leading and evolving M&C’s North America offering. She oversees operations, staff, client services, development and growth. “Steph fundamentally understands the nuances of this ever-changing landscape and recognizes the power of a fully integrated communications approach to connect brands to consumers through earned actions.“ said M&C Saatchi Sport & Entertainment global CEO Steve Martin.
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| Mitchell Holder |
SoleSavy, a sneaker-industry startup, hires Mitchell Holder as senior vice president of marketing. Holder was previously vice president, marketing for the Los Angeles Lakers. Before coming to the Lakers, he was senior vice president, digital & social at Ogilvy and vice president, marketing at Kobalt Music. At SoleSavy, Holder will be responsible for the company’s marketing and brand efforts, reporting to CEO and co-founder Dejan Pralica. “Mitchell has established himself as one of the top marketing leaders in multiple verticals that overlap with the growing sneaker industry,” said Pralica. “His vision for building world-recognized brands and driving marketing innovation makes him the perfect leader for SoleSavy."
Stagwell brings on David Olesnevich as chief growth officer, owned media and Drew Schutte as chief revenue officer, owned media... Spectrum Science names Lisa Talbot president of Spectrum Science Communications. Talbot was most recently chief client officer at MSL, where she oversaw healthcare, consumer and corporate practices... IHS, a global information provider, names Stephanie Buscemi as SVP and CMO, a newly created role....Red Shoes Inc., a woman-owned, marketing firm in Appleton, WI, promotes Reagan Fritts, Mia Hermansen, Katie Much, Jennifer Thurlow and Carly Tiedt to new roles. 
Former deputy undersecretary of agriculture Darci Vetter joins berry producer Driscoll's as VP, public affairs.
The International Dairy Foods Association brings on 
INFINITE appoints Eric Wiedeke as head of talent, a newly created position intended to strengthen the firm’s people strategy and global growth ambitions... Anomaly promotes Kira Montgomery to executive strategy director, head of communications strategy, expanding her remit from the agency’s Toronto office to its full North American business... The Jackson Laboratory, which focuses on genetics and genomic medicine, appoints Steven Holstein as SVP of external affairs.
Global Counsel managing director Benedict Brogan is joining FTI Consulting as a senior managing director within its strategic communications segment.
