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Though employers (68 percent) trail only hospitals/doctors (78 percent) as the most trusted source of information about COVID-19, Americans reject the idea that a COVID-19 shot should be required in order to return to the workplace, according to a special report of the Edelman Trust Barometer.
Nearly seven-in-ten (69 percent) say the decision to get the COVID-19 vaccine is a personal choice. Only 21 percent believe businesses should demand that all employees get vaccinated.
Sixty-eight percent of Biden voters are against forcing people back to work before they are ready. Forty-eight percent of Trump supporters agree.
The Edelman survey, which was conducted to mark the one-year anniversary of the COVID-19 pandemic, found that 81 percent of respondents want their employers to update pandemic and vaccine-related information on at least a weekly basis.
A majority wants the government to take a conservative approach to re-opening the economy.
Sixty percent say the government’s top priority is to save as many lives as possible even if the economy takes a hit, while 40 percent believe the country is approaching the point where it is more important to save jobs than to take every precaution to keep people save.
More than two-thirds (67 percent) of people are “living with a pandemic mindset” worried about safety and operating in a survival mode, according to the survey.
A third say the pandemic is behind us and believe it is time to return to pre-COVID-19 life.
Executives are moving faster, embracing flexibility and making decisions with urgency even in the face of uncertainty, a new study from Padilla finds.
The global economy is threatened by a wave of insularity that is cutting people off from the world beyond their immediate environment and making them more unlikely to listen to—or do business with—people from other countries or with opinions different from theirs, according to Edelman’s 2026 Trust Barometer.
While the danger of being on the president’s bad side is seen as a major source of concern for brands, the potential negative effects of artificial intelligence pose an even greater reputational threat, according to Global Situation Room report.
While predictions of economic improvement in the coming year from corporate and financial decision makers are down slightly from last year’s numbers, the overall outlook is still strongly positive, according to a new survey from Teneo.
A strong overall digital presence has become a must-have for CEOs—not just a strategy for dealing with a crisis or market announcement, according to a new study from H/Advisors Abernathy. However, making that presence an effective one is not as simple as it might seem.
