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Though employers (68 percent) trail only hospitals/doctors (78 percent) as the most trusted source of information about COVID-19, Americans reject the idea that a COVID-19 shot should be required in order to return to the workplace, according to a special report of the Edelman Trust Barometer.
Nearly seven-in-ten (69 percent) say the decision to get the COVID-19 vaccine is a personal choice. Only 21 percent believe businesses should demand that all employees get vaccinated.
Sixty-eight percent of Biden voters are against forcing people back to work before they are ready. Forty-eight percent of Trump supporters agree.
The Edelman survey, which was conducted to mark the one-year anniversary of the COVID-19 pandemic, found that 81 percent of respondents want their employers to update pandemic and vaccine-related information on at least a weekly basis.
A majority wants the government to take a conservative approach to re-opening the economy.
Sixty percent say the government’s top priority is to save as many lives as possible even if the economy takes a hit, while 40 percent believe the country is approaching the point where it is more important to save jobs than to take every precaution to keep people save.
More than two-thirds (67 percent) of people are “living with a pandemic mindset” worried about safety and operating in a survival mode, according to the survey.
A third say the pandemic is behind us and believe it is time to return to pre-COVID-19 life.


Only 15 percent of the CEOs polled in a new survey from Boathouse think that their CMO merits an “A” for job performance, as opposed to the 53 percent who rank their CMO as “average."
A growing sense of fragmentation when it comes to health issues is leading to greater distrust of both the healthcare industry and the media that reports on it, according to the newly released 2026 Edelman Trust Barometer.
The philanthropy sector appears to be losing its position on the moral high ground, according to the Global Risk Advisory Council’s Reputation Risk Index for Q1 2026.
Even though a majority of consumers are turning to social media as their preferred source of breaking news, issues surrounding trust and the quality of social media content remain a concern for many of them.



