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Gagnier Communications is handling RedBird Capital’s acquisition of an 11 percent stake in Fenway Sports Group, owner of the Boston Red Sox and Liverpool Football Club.
The investment gives FSG an enterprise valuation of $7.4B. John Henry, majority owner of FSG, paid $700M for the Red Sox in 2001.
RedBird and FSG will work in tandem to make sports-related acquisitions of teams/venues and media properties to expand their platform.
As part of the deal, basketball great LeBron James will exchange part of his ownership in the British soccer team to become part of the Fenway ownership group.
FSG’s holdings include Boston’s Fenway Park and Liverpool’s Anfield Stadium, a 50 percent stake in NASCAR’s Roush Fenway Racing and 80 percent in the New England Sports Network.
Gagnier Communications' Dan Gagnier, VP Lindsay Barber, senior associate Jeremy Schulman and junior associate Margaret Joel represent RedBird.


Joele Frank handles C.H. Robinson Worldwide as the freight transportation company acquires RXO Inc. in a stock and cash transaction pegged at $5.8B to create a company with an enterprise value of more than $25B.
Brunswick Group handles France’s Schneider Electric as it acquires Boston’s PTC, maker of engineering software, for $22.6B cash.
Burson Buchanan handles AAR Corp as the supplier of parts and services to the aviation market acquires a 65 percent stake in MRO Holdings.
The financial services industry thinks it needs more communications, when the real issue is credibility—and that requires entirely different solutions.
Starting out with the goal of creating a “different model” for communications, Tier One’s leaders discuss creating value for firms in financial/fintech, professional services and other high-tech industries.



