 |
Havas Formula sets up shop in Denver, its sixth U.S. location. The Denver office will be headed up by senior vice president Alexis Anderson, who manages many of the agency’s high-profile public relations clients, and Amy MacFarlane, account director in its experiential and activation division, Havas Street. While the agency is currently operating virtually, Havas Formula CEO Michael Olguin says that it will be looking to settle on a physical location later this year. “The Rocky Mountain states provide a tremendous opportunity in the food, technology, health and wellness industries,” said Olguin. “In addition, there is a tremendous amount of talent currently residing in the area.” Headquartered in New York, Havas Formula also operates offices in Chicago, Los Angeles, Miami and San Diego.
 |
The Center for Public Interest Communications at the University of Florida receives funding for two projects aimed at offering science-informed tools to combat COVID-19 vaccine hesitancy. In November, the Center released the Guide to COVID-19 vaccine communications: a practitioner's guide to the principles of COVID-19 vaccine communications for the United Nations Verified initiative, and the principles outlined in that plan will serve as the foundation for the two new projects. The Center will work with the Manufacturing Institute on its “This Is Our Shot” project to create a strategy for U.S. manufacturers to help answer the questions and concerns that their workers have about the vaccines. It will partner with the Robert Wood Johnson Foundation on an evidence-based guide will help people talk to skeptical family members, friends, church members or colleagues.
 |
| Jon Goldberg |
PRSA names Jon Goldberg, founder and chief reputation architect of New Jersey-based Reputation Architects, to serve as 2021 chair of its Counselors Academy. Goldberg has served on the executive committee of Counselors Academy since 2014 and he is also a director-at-large of PRSA’s New Jersey chapter and co-chair of the society’s National Civility Task Force. “The opportunity to collaborate with and learn from other highly successful professionals with a shared commitment to the PR profession and our collective business success has been nothing short of transformational,” said Goldberg. PRSA has also named four new members the executive committee: Curley Company president and CEO Jennifer Curley, RENEWPR president Ben Finzel, Inspire PR Group founder and president Hinda Mitchell, and Precise Communications president and CEO Alexis Davis Smith.
53Six, a Dublin- and London-based sports marketing agency, is acquired by Irish experience and entertainment group FUEL... Blue Highway Advisory releases a report that looks at how the shift from CEO to AI has changed the way in which consumers access information, and offers advice on how to handle the new landscape... Get Engaged, whose services include campaign ideation, social media management, influencer marketing, celebrity partnerships, content production and paid media, joins SAMY, a social-first agency headquartered in Madrid. 
The Hoffman Agency, a Silicon Valley-based firm with offices in Europe, Asia and the U.S., teams up with United Partners Network, a global community of independent communications agencies... ChangeMakers acquires R&G Strategic, a Halifax, Nova Scotia-based firm with a practice that spans ESG and sustainability strategy and reporting; stakeholder engagement; climate and GHG consulting; sustainability campaigns; branding; communications; and marketing... AltaVista Strategic Partners, a Baltimore-based firm, opens an second office in Tampa, effective Oct. 15.
Curley & Pynn Public Relations Management rebrands as Biplane focused specifically on helping nonprofits build visibility, reputation and trust to advance their philanthropy... SKDK launches a payer negotiation practice that is designed to support health systems as they navigate increasingly complex negotiations with insurers... ChangeMakers, a strategy and communications firm with over 400 professionals across North America, launches RepScore.
Prosek Partners opens in San Francisco under the leadership of partner Nadia Damouni... Caliber Corporate Advisers, which works with clients in the fintech and financial services sectors, introduces the Caliber Authority Index (Caliber AI), a proprietary measurement platform... Herbie Thiele Consulting, a public affairs firm blending lobbying and communications, is launched by the longtime Sachs Media partner.
Bospar expands its Audit*E tool for small- and medium-sized businesses, which provides comprehensive visibility scoring, competitive analysis and platform-specific improvement recommendations, giving users actionable intelligence to help with brand positioning.... 5W is increasing its presence in Tampa and the Florida market....PR Consultants Group, a nationwide network of senior-level public relations, strategic communications and marketing specialists in more than 50 U.S. markets, has brought on 13 independently owned public relations firms across 13 markets and 12 states so far in 2026.
