Reevemark is retained by New York-based financial services company HC2 Holdings, which is led by CEO Wayne Barr Jr. Reevemark will be responsible for leading the company’s global public relations. HC2’s recent transactions includes the sale of a nearly $100M insurance business, the $169M sale of clean energy business Beyond6, the $145m acquisition of the Banker Steel family of companies by HC2 infrastructure subsidiary DBM Global and the $35 million sale of four TV stations by broadcasting subsidiary HC2 Broadcasting. The account is by Paul Caminiti, Renee Soto, Pam Greene, Luc Herbowy and Justin New.
BackBay Communications is named U.S. agency of record for HAWK:AI, which offers real-time transaction screening and monitoring solutions for financial institutions. The agency will develop and deploy an integrated public relations and thought leadership program to highlight HAWK:AI and its anti-money-laundering and anti-financial-crime solutions. BackBay’s work will focus on sharing HAWK:AI’s news and executive thought leadership through building relationships, awareness and credibility with targeted media covering fintech, banking, technology, risk management, compliance, financial institutions, machine learning/artificial Intelligence and venture capital. “As we grow our presence in the U.S., we needed to identify a public relations agency that has a fintech focus and knowledge and experience working with banking, payments and compliance issues—we found that in BackBay Communications,” said HAWK:AI co-founder Tobias Schweiger.
The Brandman Agency is engaged as agency of record for The St. Regis Bermuda Resort. Brandman will handle North American media relations for the property. Set to open in May, The St. Regis Bermuda Resort will be the first Marriott International resort in Bermuda in more than 20 years. It will offer oceanfront golf, two swimming pools and a spa. “We are incredibly excited about the opportunity to work with The Brandman Agency and are confident that they will bring a wealth of experience and expertise to this exciting opening,” said The St. Regis Bermuda Resort general manager Jan Vanhaelewyn.