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| Noah Finn |
Finn Partners has acquired MintTwist, a London-based digital shop that has worked for the BBC, National Health Services and University of East London.
The 25-member firm will be recast as MintTwist, A Finn Partners Company.
Co-founders Elliott King and Alexis Pratsides will become managing partners in charge of digital marketing and creative for Finn Partners’ EMEA region.
They will report to Chantal Bowman-Boyles, head of the EMEA sector, and Noah Finn, founding managing partner and global head of digital marketing.
Finn told O’Dwyer’s there’s been an increased focus on digital PR and that push is accelerating as clients look to compound the success that it has brought them.
“With the addition of MintTwist, we will be well-positioned to continue expanding our digital marketing support for our clients,” he said.
Burson has acquired Limbik, the cognitive-AI company that helped it develop its Decipher predictive intelligence platform, which forecasts how content will resonate in more than 60 global markets.
FGS Global has acquired Rich Feuer Anderson, a DC-based government relations shop focused on the financial services and energy sectors.
Public Policy Holding Company has acquired Florida’s The Advocacy Partners for $20.4M to bolster its coast-to-coast government relations capabilities.
Columbus-based Geben Communications has acquired New York’s LBR/PR, which handles professional services, consumer products, luxury and health/wellness clients.
FINN Partners has acquired Honner, a 25-member Sydney shop that serves the financial communications and corporate sectors. The move bolsters FINN’s APAC team to about 250 members.
