This year's rankings for Healthcare (#1 Real Chemistry, #2 Edelman, #3 Finn Partners), Financial PR/Investor Relations (#1 Edelman, #2 ICR, #3 Prosek), Technology (#1 Edelman, #2 Hotwire, #3 Finn Partners), Travel & Economic Development (#1 Edelman, #2 Zimmerman, #3 Finn Partners), Food & Beverage and Professional Services (#1 Edelman, #2 MWW, #3 Prosek) are now live on the site.
The remaing specialties will be posted Fri., Apr. 9.
The top 130 independent PR firms in this year's rankings posted a 3.8 percent gain to $3B in combined fee income during pandemic 2020 and a 2.9 percent dip to 15,832 in year-end overall employment.
Full list of specialty rankings:
Agriculture
Automotive/Transportation
Beauty/Fashion/Lifestyle
Education
Energy
Entertainment/Cultural
Environmental/Sustainabilityu/Greentech/Public Affairs
Financial PR/Invester Relations
Food & Beverage
Healthcare
Home Furnishings
Industrial
Non-Profits
Professional Services
Purpose/Corporate Social Responsibility
Real Estate Finance & Development
Sports
Technology
Travel & Economic Development

Research has always been a “black box,” but with the adoption of new technologies and reduced budgets, less rigorous and even fraudulent methods have proliferated at the hands of inexperienced vendors.
Changing marketing forces continued to push back against both growth and profitability for PR agencies in 2025, according to a recently released report from Gould+Partners.
Japan has kept its position as the country with the strongest ties to the U.S. for the third consecutive year in the recently released 2026 BGR Impact Index.
The split between the growing number of sources that audiences can go to for information and the increasing consolidation at the biggest outlets in the media industry is resulting in an environment that poses significant challenges for communicators, according to a new study from Global Strategy Group.
Local journalism is becoming an increasingly rare commodity, which is having an effect on everything from civic engagement to personal loneliness to high borrowing rates for municipal loans, according to a study from Muck Rack.



