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Altus Marketing is named agency of record by Detroit Rescue Mission Ministries and Union Rescue Mission in Wichita, KS. Altus will provide direct marketing solutions to increase brand awareness and maximize fundraising revenue to advance the missions of the organizations to provide food, shelter and services for people who are abused, disadvantaged and homeless in their communities. Founded in 1909, DRMM provides services including emergency shelter and job training to more than 1,800 men, women and children in the Detroit community annually. Union Rescue Mission offers help to individuals and families in Wichita who struggle to make ends meet, thanks to funding from individuals, churches, businesses and civic groups. “We’re confident in our choice of a new agency because of the deep experience and the strong leadership this team brings to the table,” said Detroit Rescue Mission Ministries president Dr. Chad Audi.
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BizCom Associates lands LINE-X, a manufacturer of high-performance protective coatings, as well as automotive and lifestyle accessories. BizCom will assist the company with PR and media relations, educating its consumer base about its range of coatings, industrial applications and accessories. LINE-X joins Getaround and asTech on BizCom’s automotive-focused client roster. . “The pandemic has created a new segment of novice, first-time truck enthusiasts who are spending money on vehicles and getting back to the great outdoors,” said BizCom president Monica Feid. “We are excited about the opportunity to introduce the brand to this emerging market.”
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Hollywood Agency takes on South Shore Conservatory, the largest community arts school in New England. The agency will work with the Conservatory to reinforce its brand through earned media, social media engagement and events. Incorporated in 1970, SSC has campuses in Hingham and Duxbury, MA and provides performing arts, including music, dance and drama. “As South Shore Conservatory emerges from a challenging year of COVID, we look forward to returning to the communities we serve in full force,” said SSC president Robert Cinnante.
TEAM LEWIS is named AOR for Veriff, an AI-native identity platform... Diffusion adds POVISON, LUSA Lighting and Induction Hardware to its roster of clients in the home and interiors category... The Consultancy PR signs on to represent floral design and event studio Tulipina.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
