Altus Marketing is named agency of record by Detroit Rescue Mission Ministries and Union Rescue Mission in Wichita, KS. Altus will provide direct marketing solutions to increase brand awareness and maximize fundraising revenue to advance the missions of the organizations to provide food, shelter and services for people who are abused, disadvantaged and homeless in their communities. Founded in 1909, DRMM provides services including emergency shelter and job training to more than 1,800 men, women and children in the Detroit community annually. Union Rescue Mission offers help to individuals and families in Wichita who struggle to make ends meet, thanks to funding from individuals, churches, businesses and civic groups. “We’re confident in our choice of a new agency because of the deep experience and the strong leadership this team brings to the table,” said Detroit Rescue Mission Ministries president Dr. Chad Audi.
BizCom Associates lands LINE-X, a manufacturer of high-performance protective coatings, as well as automotive and lifestyle accessories. BizCom will assist the company with PR and media relations, educating its consumer base about its range of coatings, industrial applications and accessories. LINE-X joins Getaround and asTech on BizCom’s automotive-focused client roster. . “The pandemic has created a new segment of novice, first-time truck enthusiasts who are spending money on vehicles and getting back to the great outdoors,” said BizCom president Monica Feid. “We are excited about the opportunity to introduce the brand to this emerging market.”
Hollywood Agency takes on South Shore Conservatory, the largest community arts school in New England. The agency will work with the Conservatory to reinforce its brand through earned media, social media engagement and events. Incorporated in 1970, SSC has campuses in Hingham and Duxbury, MA and provides performing arts, including music, dance and drama. “As South Shore Conservatory emerges from a challenging year of COVID, we look forward to returning to the communities we serve in full force,” said SSC president Robert Cinnante.