Finsbury Glover Hering has signed on to support the global efforts of Abu Dhabi Investment Authority’s corporate & PA team for the rest of the year.
The WPP unit will be responsible for content such as press releases, case studies, speeches, scripts and other materials as requested by ADIA’s PR team, according to its contract inked May 27.
It will handle media relations and make recommendations in areas such as stakeholder engagement, internal communications and digital/social media outreach.
FGH will bill ADIA based on its 2021 standard hourly rate card. It will bill $825 for a partner, $590 for managing director, $525 for a VP, $440 for a director, $310 for an associate director, $235 for a senior associate and $160 for an associate.