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| Matt Herrick |
The International Dairy Foods Association brings on Matt Herrick as senior VP of public affairs and communications, and executive director of the IDFA Foundation. Herrick most recently served as director of communications at the U.S. Department of Agriculture under Secretary of Agriculture Tom Vilsack. Before that, he was at IDFA as senior VP of executive and strategic communications. Herrick has also served as a senior vice president with Story Partners, where he founded and managed the agency’s food, nutrition, and trade practice. In his new post, Herrick will lead IDFA’s communications and public affairs activities with a particular focus on advancing advocacy priorities, coordinating organizational strategy, and leading media and marketing. IDFA president and CEO Michael Dykes cited Herrick’s “two decades of experience and leadership in food and agriculture communications and social impact.”
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| Matthew Aversa |
Interdependence PR names Matthew Aversa to lead the agency’s newly launched entertainment division as vice president of entertainment. Aversa comes to Interdependence PR from his own agency, Twenty One PR, where he focused on entertainment and hospitality for over a decade. At Interdependence, Aversa will oversee a team of publicists and lead the publicity efforts for clients in film, television series, talent, gaming, sports, music and live events. “Matt brings the insider knowledge, media relationships and insistent energy needed to secure results in the fiercely competitive, high-stakes entertainment business,” said Interdependence PR president of global health business Michael Rinaldo.
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| Kathy Hebert |
Celerity business and tech advisory hires Kathy Hebert as VP of marketing. Hebert comes to Celerity from Booz Allen Hamilton, where she served as integrated marketing leader. She has also led integrated brand, marketing and communications campaigns for Ernst & Young. At Celerity, Hebert will focus on driving growth by attracting new clients, converting prospects, engaging key accounts, and improving the new client experience. “Kathy brings a deep understanding of the professional services market along with her proven marketing leadership,” said Ken Quaglio, CEO of Celerity.
FGS Global brings on HSBC's Jean-Manuel Richier as senior advisor to bolster its equity advisory, investor relations and transaction & financial communications capabilities across Europe... TEAM LEWIS names Danielle Malvesti SVP, strategy. Malvesti joins the agency from Cramer.... Durée & Company ups Abbie Lipton to vice president... LDWW promotes Michelle Poland, Channing Sizemore and Emma Stoneham to managing director.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications.
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
