Ogilvy PR names Erin Jacobson as head of digital & advocacy for North America. Jacobson comes to Ogilvy from NATIONAL Public Relations, where she most recently served as senior vice president and practice lead, digital, marketing and technology. She was previously a vice president at Edelman and has served in several executive communications positions with the New Democratic Party of Canada. In her new role, Jacobson will lead the evolution of Ogilvy PR’s digital and advocacy offering including social strategy and content, public affairs, and advocacy while growing the digital public affairs practice across Canada, Washington D.C., and North America. “Erin’s depth of experience as a digital strategist and advocacy expert is key to scaling our wider data-centric, audience-first approach for clients,” said Ogilvy PR global CEO Juliana Richter.
H Code, the largest Hispanic digital media company in the U.S., appoints Adrian Whant vice president of marketing. Whant most recently served as head of global marketing and brand partnerships at BroadbandTV, which distributes, manages and monetizes creators' and publishers' content on YouTube and social media platforms. He has also served as head of global monetization strategy and brand solutions at ABS-CBN Corporation and was a vice president at NBCUniversal Media. At H Code, Whant will collaborate with vertical teams and senior leadership across the organization to develop brand strategy and management, refine advertising solutions, new products and vertical launches, and new trade and PR initiatives. “Adrian’s expertise towards understanding and connecting with underrepresented communities is a highly sought after skill set,” said H Code chief operating officer Jennifer White.
NPR promotes Isabel Lara to be NPR's first chief communications officer. Lara has led NPR's media relations team and acted as the organization's spokesperson since 2014. She was previously associate director for media strategy at the National Education Association and media relations manager at the Smithsonian’s National Air and Space Museum. As CCO, a new senior executive role, Lara will the existing media relations and corporate communications teams. "Isabel is known across the organization for her deep commitment to NPR's staff and mission, and her tenure at NPR is evidence of a communications expert who understands the unique needs of a media organization," said NPR President and CEO John Lansing.
|Robin Tyler Rooney|
Haberman hires Robin Tyler Rooney as director of account management, Rooney comes to Haberman from Fast Horse, where she was group director of integrated teams. She previously served as an account director at BBDO Minneapolis and Clarity Coverdale Fury. At Haberman, Rooney will partner on team leadership with agency president and partner Brian Wachtler. She will serve health, wellness, food and agriculture organizations.