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Bellmont Partners picks up Duluth tourism business, pending approval by its city council. Visit Duluth, the city’s nonprofit tourism bureau, had handled the job for the past 85 years and will stay on solely to provide convention and event promotion. Duluth Mayor Emily Larson said that Bellmont Partners, which will work alongside partner Lawrence & Schiller on the account, is “the right fit for right now” as the city looks to rebound from the pandemic and grow its $780 million tourism economy. "Their vision for Duluth is fresh and dynamic and deeply engaging," Larson said.
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Matter Health has expanded its agency of record engagement with Hospital IQ and signed on as agency of record for Debiopharm. For Hospital IQ, which offers advanced technology solutions for healthcare, Matter has broadened its services to include SEO and social media services. The agency has been providing Hospital IQ with public and media relations for all of 2021. Hospital IQ’s operations management platform uses artificial intelligence, prescriptive actions, workflow automation, and streamlined communication to direct actions. As agency of record for privately held global pharmaceutical company Debiopharm, Matter was initially engaged to provide a fully integrated public relations, digital marketing and advertising program announcing a licensing deal with Merck KGaA Darmstadt, Germany, and will now work to elevate the brand in North America. Debiopharm develops and manufactures therapies and drug delivery technologies that target high unmet medical needs in oncology and infectious disease.
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FullTilt Marketing wins North Carolina Sweet Potato Commission. FullTilt will lead marketing, PR, trade and consumer advertising, graphic design, digital and social media for the NCSPC, as well as influencer engagement, retail dietitian programs, and experiential marketing efforts. The organization is celebrating its 60th anniversary this year. “It is so important to have an innovative day-to-day partner that has your best interest at heart as if it were their product and message, and especially one that brings fresh, bold ideas along with a sense of purpose for what we can execute well together—and that is what we have found in FullTilt,” said NCSPC executive director Michelle Grainger.
The Pollack Group is named AOR for Tower Cancer Research Foundation, a nonprofit advancing cancer research, supporting patients and families, and educating communities to improve cancer care across the U.S... Firecracker PR signs high-luxury lifestyle brand Magnifica and its parent corporation CIG Companies, which develops, builds and funds large sustainable and real estate projects... MMGY Wagstaff is engaged by wine producer Gérard Bertrand Group as PR and marketing agency of record for the US... Laura Davidson Public Relations lands lands Castle Hill Inn in Newport, RI.
Rubenstein Public Relations wins Manhattan Jewish Foundation and the launch of a book tour for The Jewish Experience: Discovering the Soul of Jewish Thought and Practice by Rabbi Mark Wildes... CIIC PR signs Regulus Collective, a newly launched hospitality investment and creative advisory platform founded by former Hyatt and Wyndham executive Deniz Dorbek... Darby Communications, Asheville, NC-based agency that works with outdoor, fishing, hunting and endurance brands, lands Strike Footwear, the official footwear of the International Game Fish Association.
Feintuch Communications picks up Park Place Technologies, a global IT infrastructure services firm that has just come on as official technology partner of both the Professional Pickleball Association and Major League Pickleball... The Dana Agency is booked as AOR for both local and national public relations for the Greater Miami Convention & Visitors Bureau... Broadhead lands Zinpro Corporation for the company’s global, North America and pet businesses... 5WPR wins FanArcade, a web-based gamification platform.
PROFILES picks up PR duties for Baltimore Center Stage, which was designated the State Theater of Maryland in 1978... RKP Media forms a strategic partnership with Santani, a luxury wellness destination in Sri Lanka, aimed at expanding the resort’s presence in the US and other key international markets.... 5W PR comes on board as agency of record for Real Coco, which produces organic and all-natural coconut water, as well as other coconut-based drinks.
August provides overall communications support for private investment firm Broadwood Partners’ successful proxy fight to defeat the proposed acquisition of STARR Surgical by Alcon Inc... 5WPR is named agency of record for KISS Colors & Care, a textured hair care and accessories brand... Powerhouse+Co. is named communications partner for Stonefire Grill, a Southern California restaurant chain.
