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Bellmont Partners picks up Duluth tourism business, pending approval by its city council. Visit Duluth, the city’s nonprofit tourism bureau, had handled the job for the past 85 years and will stay on solely to provide convention and event promotion. Duluth Mayor Emily Larson said that Bellmont Partners, which will work alongside partner Lawrence & Schiller on the account, is “the right fit for right now” as the city looks to rebound from the pandemic and grow its $780 million tourism economy. "Their vision for Duluth is fresh and dynamic and deeply engaging," Larson said.
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Matter Health has expanded its agency of record engagement with Hospital IQ and signed on as agency of record for Debiopharm. For Hospital IQ, which offers advanced technology solutions for healthcare, Matter has broadened its services to include SEO and social media services. The agency has been providing Hospital IQ with public and media relations for all of 2021. Hospital IQ’s operations management platform uses artificial intelligence, prescriptive actions, workflow automation, and streamlined communication to direct actions. As agency of record for privately held global pharmaceutical company Debiopharm, Matter was initially engaged to provide a fully integrated public relations, digital marketing and advertising program announcing a licensing deal with Merck KGaA Darmstadt, Germany, and will now work to elevate the brand in North America. Debiopharm develops and manufactures therapies and drug delivery technologies that target high unmet medical needs in oncology and infectious disease.
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FullTilt Marketing wins North Carolina Sweet Potato Commission. FullTilt will lead marketing, PR, trade and consumer advertising, graphic design, digital and social media for the NCSPC, as well as influencer engagement, retail dietitian programs, and experiential marketing efforts. The organization is celebrating its 60th anniversary this year. “It is so important to have an innovative day-to-day partner that has your best interest at heart as if it were their product and message, and especially one that brings fresh, bold ideas along with a sense of purpose for what we can execute well together—and that is what we have found in FullTilt,” said NCSPC executive director Michelle Grainger.
Rosen Group to bolster media visibility of Kustom Entertainment, a live event production and ticketing technology company... LDPR lands AOR duties for Windjammer Landing Resort & Residences, a Caribbean resort set along the shores of Labrelotte Bay in St. Lucia... Vitamin, a Baltimore-based shop, picks up The Mood Center, a mental health practice specializing in neurotherapy treatments for depression and related conditions.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
Day One Agency is named U.S. consumer PR and influencer agency for Häagen-Dazs... Jack Taylor picks up PR duties for Cumulus Coffee, a premium cold brew coffee brand... Junipr Public Relations wins Tree House Humane Society, which works to enhance the lives of companion animals... Feintuch Communications lands Park Place Technologies, IT infrastructure management outfit, as it partners with pro pickleball star Genie Bouchard on a TV and streaming commercial and social media series. 
