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The Blueshirt Group is working with the investment community on behalf of iFit Health & Fitness, which made an S-1 filing with the Securities and Exchange Commission on Aug. 31 to list Class A shares on the NASDAQ.
Based in Logan, UT, iFit markets exercise equipment under the NordicTrack, Weider, iFit, Sweat, Freemotion and other brands.
It also has 1.5M monthly subscribers for its online exercise content.
The pandemic lockdown helped iFit report $1.7B in revenues for the year ended May. That was up 99.8 percent from the same period a year ago.
The company’s net loss widened from $98.5M to $516.7M during the year.
The Blueshirt Group, which is part of Next15, has Christine Greany representing iFit.
Brunswick Group’s Matt Levine is handling press.
Stagwell CEO Mark Penn reports Q3 net revenues jumped 6 percent to $614.5M, a record performance for a non-political period. Operating income soared 45.7 percent to $60.9M.
Joele Frank works for Klöckner Pentaplast as the German maker of plastic films declares Chapter 11. A successful reorganization would slash its its corporate debt by $1.5B.
Teneo represents Metsera, the New York City biotech focused on weight-control products, which is subject to a bidding war between heavyweights Novo Nordisk and Pfizer.
Haggie Partners is working the $7B takeover of the specialty insurer Convex by Canada’s Onex private equity fund and American International Group.
WPP reported Q3 revenues less pass-through costs tumbled 5.9 percent to $3.3B, a performance new CEO Cindy Rose called “unacceptable.”
