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Saudi Arabia’s Public Investment Fund has awarded Teneo two contracts for international communications and stakeholder engagement services worth nearly $3M.
The “Focused Strategy and Structure Diagnostic Project” is pegged at $1,860,000, while “Project Wedge” is valued at $837,500. Both pacts went into effect Aug. 25.
The goal is to position the PIF as a sophisticated global investment organization with a solid track record and targeted strategy.
Teneo is to show how PIF is creating opportunities and driving transformation in the Kingdom. It will pitch PIF's focus on generating sustainable returns and diversifying the economy of the country.
The firm will determine the external perceptions of PIF through stakeholder research, analysis, reputational benchmarking; conduct crisis/issues management; develop messaging, handle media relations and launch websites.
Teneo co-founder & COO Paul Keary heads the Saudi team that includes Tim Burt (vice-chairman); Melissa Mackreath and Michael Osborne (senior VPs); Stephen Cohen, Jeff Sindone and Sparky Zivin (senior managing directors); Maie Ahmed and Andy Parnis (managing directors); and Emily Johns (associate).
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Sep. 14, 2021, by Bill Huey
"Teneo is to show how PIF is creating opportunities and driving transformation in the Kingdom." Well, that should be a a walk in the cake, if there are no more headlines about assassinations and purges.