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Rubenstein Public Relations is named agency of record for Panther Protocol, an interoperable privacy solution company focused on the needs of decentralized finance traders and investors. Panther Protocol plans to leverage Rubenstein Public Relations' media connections and expertise in the blockchain, crypto, privacy and technology industries as it works to expand its consumer base and market share. Panther Protocol co-founder and CEO Oliver Gale said that in addition to the agency’s expertise in those markets, Rubenstein Public Relations was chosen for its ability to deliver “comprehensive branding, messaging strategies and top tier results.”
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Darby Communications, an Asheville, NC agency representing outdoor, wellness and mountain lifestyle companies, signs on as PR agency of record for Devil’s Foot Beverage Company, a craft soda maker specializing in farm-to-can beverages. The agency will work to spread awareness of Devil’s Foot’s line of non-alcoholic beverages made with organic and locally sourced ingredients. It will also promote the latest flavor collaboration from Devil’s Foot, Ben’s Friends Sparkling Peach Lemonade, as well as the brand’s distribution expansion to Alabama. “When we met the folks at Darby Communications, we knew they were a perfect match for our brand, combining their experience with their local and national connections,” said Devil’s Food co-founder and president Ben Colvin.
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Mannfolk Public Relations adds beauty expert Heather Marianna and her brands Beauty Kitchen and Marianna Naturals to its roster of fashion and beauty clients. Mannfolk PR has designed a nationwide multi-media brand-building campaign for the client that involves outreach to both national and regional press, digital social media collaborations and other activations aimed at generating awareness and interest in the Heather and the products. Marianna first gained recognition for her YouTube channel where she gave easy-to-do beauty solutions using everyday household and kitchen pantry ingredients.
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
