McGuireWoods Consulting hires Los Angeles deputy mayor Breelyn Pete as senior VP and director of California government relations and national municipal strategies. Based in Los Angeles, she will advise clients on local, state and federal issues related to their policy priorities and business objectives. As LA deputy mayor, Pete oversaw all aspects of the city’s local, state and federal affairs. During the Obama administration, she was senior advisor in the U.S. Department of Commerce’s Economic Development Administration and has also served as communications director to former U.S. Representative Janice Hahn of California. “Her proven leadership and breadth of experience in local, state and federal government are invaluable and will enhance our footprint in California, with large cities around the country, and in Washington, D.C.,” said McGuireWoods Consulting’s president and former South Carolina Governor Jim Hodges.
ROKK Solutions promotes Michelle Anderson to head of marketing and development. Anderson has been with the firm since April 2020, previously serving as a senior advisor. Before coming to ROKK, she was vice president, marketing at Spectrum. Anderson has also held marketing positions with T. Rowe Price and Capital One. In her new role, she oversees marketing, business development and talent and culture for the agency. “As we move into the next phase of our growth, delivering the best thinking and strategic execution for our clients means having someone focused not just on bringing in new business, but on talent and culture initiatives,” said ROKK co-founding partner Rodell Mollineau. “Michelle’s background and personality are a great fit for this critical role.”
Sonic Automotive hires Dino Bernacchi as chief marketing officer of EchoPark Automotive, its pre-owned vehicle segment. Bernacchi was most recently senior vice president of marketing for the Cleveland Browns. Before that, he served as CMO for Mazda’s North American operations and director of U.S. marketing at Harley-Davidson. “His vast expertise in brand development and marketing is a natural fit with our goal of making EchoPark a nationwide household name,” said Sonic Automotive CEO David Smith.