 |
| Akeem Anderson |
Brunswick Group’s Akeem Anderson has joined Abernathy MacGregor as senior VP to oversee the launch of its dedicated digital offering.
He is to team with AbMac’s creative services and research, data and insights unit to build out the digital practice.
Tom Johnson, AbMac CEO, said the digital goal is “ to deliver both specialized expertise and tailored strategies to shape the conversation and deliver it to those audiences who matter most, and with tangible, measurable results.”
Prior to Brunswick, Anderson held posts at Zeno Group (director of paid media), Kivvit (principal of digital strategy) and APCO Worldwide (senior associate director of digital strategy).
He has worked for clients such as Marriott, Obama Foundation, NAACP, Hyundai, Kellogg Co, and Nike.
Anderson also was a reporter for the Tallahassee Democrat and producer at WJBK Fox 2 Detroit.
AbMac is part of France’s Havas Group’s AMO network.
Actum has hired Cecelia Prewett, who was president of DC Public Affairs at SKDK during a nearly 13-year run, as senior managing director in its Washington office.
Franz Paasche, who was most recently EVP for public affairs and communications at Columbia University, will join Verizon as EVP, corporate affairs, effective Nov. 10.
Horizon Family Brands, which includes Horizon Organic and Wallaby Organic yogurt, hires Andrew Springate as CMO... Wake Tech, a Raleigh, NC community college that serves over 70000 adults annually, brings on Lisa Marie Ferrell, who previously led North America communications at Lenovo, as VP of communications and marketing... Golin brings on executive creative director Meg Farquhar in Chicago, and EVPs of strategy Tom Howells (Western Region) and Martin Coomber (New York).
Hotwire Global appoints Burson global chief digital & intelligence officer Grant Toups as global CEO, effective in January.
Bader Rutter, which works with clients in the agriculture, food, beverage and pet care sectors, appoints Demar Anderson as CMO... Acceleration Community of Companies appoints Michael Moschella to lead its new insights division, ACC Intelligence... Luminate, a London-based shop focused on infrastructure and energy sectors, hires Osman Dervish as director—head of development... The Alpine Group promotes Alison Graab to principal from SVP.
