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| Wendy Orthman |
INFINITI Motor Company promotes Wendy Orthman to general manager of global integrated brand, marketing and communications, a newly created position that merges the responsibilities of chief marketing and chief communications officer. Orthman was previously global head of communications for the brand. Before coming to INFINITI, she was midwest PR manager at Chrysler. In her new post, Orthman will direct the company's global brand, marketing, social media and communications strategy. “Wendy has a flair for big, convention-breaking ideas,” said INFINITI global brand general manager, sales and marketing Olga Filippova. "In addition to pushing boundaries and challenging what's possible with a level of energy, tenacity and good humor that we value, Wendy embodies the human-first approach that sets INFINITI apart."
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| Sammy Totah |
BOCA Communications names Sammy Totah as partner. Totah previously served as senior vice president and B2B enterprise high-tech practice lead at the firm. Prior to joining the BOCA team in 2010, he worked on the production side of Fox Broadcasting Company, and was also at Golin Harris. In his new role as partner, Totah will work to uplevel BOCA’s product offerings and services, expanding the organization's ecosystem, brand recognition and growth. BOCA Communications CEO and founder Kathleen Shanahan cited Totah’s “business acumen and understanding of client service, as well as his positive attitude and creative spirit,” as key to his success at the agency.
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| Wendy Watkins |
Hormel Foods Corporation promotes Wendy Watkins to the new post of senior vice president and chief communications officer for its worldwide operations. Watkins came to Hormel Foods in 2015 as vice president of corporate communications. She was previously vice president, corporate communications at food service and hospitality company Delaware North. As Hormel’s CCO, Watkins continues to oversee corporate reputation, internal and external communications, corporate social responsibility and issues management across the organization. In addition, she oversees the company’s charitable trust and consumer response and engagement group, along with its creative studios. “Since joining Hormel Foods six years ago, Wendy has built a world-class communications team and elevated the global reputation of Hormel Foods,” said Hormel president and CEO Jim Snee.
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| Valeria Carrasco |
The Door | idea house, the lifestyle public relations and marketing subsidiary of Dolphin Entertainment, hires Valeria Carrasco to lead its integrated marketing team. Carrasco was previously vice president at Covet, managing its New York office. “Valeria brings a wealth of experience to The Door that will help us continue to attract new projects and strong talent. Plus, her previous experience bridging traditional media with emerging digital offerings positions our Integrated Marketing team to become even more nimble and valuable to our client partners,” said agency co-founder Charlie Dougiello.
FGS Global brings on HSBC's Jean-Manuel Richier as senior advisor to bolster its equity advisory, investor relations and transaction & financial communications capabilities across Europe... TEAM LEWIS names Danielle Malvesti SVP, strategy. Malvesti joins the agency from Cramer.... Durée & Company ups Abbie Lipton to vice president... LDWW promotes Michelle Poland, Channing Sizemore and Emma Stoneham to managing director.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications.
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
