V2 Communications adds Aidentified and Everseen to its client roster, expanding the agency’s work building brand awareness of AI-driven technology companies. V2 has been brought on to establish Aidentified as the leader in AI-powered prospecting, build credibility of its platform across vertical markets, and showcase executives’ thought leadership. The agency will execute strategic media, influencer, and analyst programs leveraging news, thought leadership, and customer stories. It will also pursue speaking and award opportunities. For Everseen, V2 will work to help the company solidify its reputation as the leader in visual AI for retail and to establish the expertise of company executives in AI-powered computer vision. These goals will be met through a robust news pipeline, media program to support news and thought leadership, content development (blogs, contributed articles), speaking opportunities and award wins.
CIIC PR is to lead public relations efforts for Mundo Imperial Entertainment & Hospitality, an Acapulco-based brand of hotel and entertainment experiences. The agency will work for Mundo Imperial’s full portfolio, which includes the Palacio Mundo Imperial, Princess Mundo Imperial and Pierre Mundo Imperial properties in Acapulco as well as the newest design-driven WAYAM Mundo Imperial hotel in Mérida, which opened in summer 2021. “Our passion for classic hospitality with a forward-thinking approach is shared by CIIC,” said Mundo Imperial Entertainment & Hospitality commercial and marketing director Mauricio Ramirez.
William Mills Agency is selected to provide public relations services for Vergent LMS, an omnichannel lending solution for lending institutions and financial services organizations. The agency has also executed a complete redesign and update of Vergent LMS’s website. Founded in 2006, Vergent offers software optimized for consumer, small-dollar, auto and online lenders. “We are truly impressed with our team at William Mills Agency and the knowledge they bring to the table,” said Vergent LMS chief executive officer Scott Putnam.