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| Kiersten Zweibaum |
Omnicom Public Relations Group shifts Kiersten Zweibaum to global chief growth and marketing officer. Most recently, she served as managing director, partner, global growth at Ketchum (part of OPRG), overseeing business development, including a number of cross-Omnicom agency new business and organic growth engagements. In her new post, Zweibaum will be responsible for expanding relationships between OPRG agencies and existing clients, identifying and securing new clients, and enhancing the brand externally to attract both talent and clients. She will report to OPRG chief executive officer Chris Foster. “Our agencies will benefit greatly from her diverse experience and dynamic leadership in pursuit of growth,” said Foster.
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| Jacqueline Woods |
Teradata brings on Jacqueline Woods as chief marketing officer, effective Dec. 6. Woods succeeds Martyn Etherington, who is stepping down from his position and will remain with Teradata through the end of December. Woods joins Teradata from NielsenIQ, where she served as global chief marketing and communications officer. She was previously chief marketing officer for IBM’s Partner Ecosystem, where she focused on building cloud, Data, AI and SaaS strategies. At Teradata, Woods will be responsible for overseeing the company’s strategic marketing planning and delivery, including brand and reputation management, digital and social properties, as well as leading customer generation, influencer marketing, public relations, communications and enriching customer experiences. “She is an accomplished and influential leader known for her creative excellence and collaboration across the value chain,” said Teradata president and CEO Steve McMillan.
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| Jonathan McCallum |
Experience marketing agency George P. Johnson promotes Jonathan McCallum to managing director of its London office. McCallum joined GPJ in 2016, previously serving as vice president and UK chief strategy officer. Before that, he was head of sport marketing at Ogilvy & Mather Group UK. In his new post, McCallum will report directly to CPJ chief executive officer Chris Meyer. “Bringing Jonny McCallum into the managing director role from strategy underpins the importance of being client-centric and evolving our thinking to best serve our clients,” said Meyer.




Ballard Partners names former Burson managing director Mike Waterman as MD. Waterman comes to Ballard from ROKK Solutions... The Herald Group brings on Trace Scruggs and Evan Lukaske as VPs... Travelier, which operates platforms for booking intercity transportation services via buses, trains and ferries in 124 countries, appoints Mario Gavira as CMO.
Raffetto Herman Strategic Communications brings on Jessica Gail, who served as director of communications for Rep. Eric Swalwell, as senior media lead... Prime Therapeutics appoints Katie Payne as chief external affairs officer, a newly created role. She was previously a senior director at APCO... Thunderly promotes Jason Weaver to director of paid media.
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO.
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
The Dallas Mavericks bring on Gina Miller as chief communications officer, a newly created role. She was previously with Major League Soccer team FC Dallas... Americans for the Arts, a nonprofit organization that advances arts advocacy, names Jamey Lundblad as CMO... Ambac Financial Group, an insurance holding company, names Karen Beyer managing director, head of investor relations.



