Neiman Marcus Group names Tiffin Jernstedt SVP, chief communications officer. Jernstedt was previously SVP of communications at PVH Corp., which owns such brands as Tommy Hilfiger and Calvin Klein. She has also served as VP of public relations at Ralph Lauren. Reporting to Neiman Marcus Group CEO Geoffroy van Raemdonck and chief people & belonging officer Eric Severson, Jernstedt will be fully embedded in all aspects of the business to communicate the company’s initiatives, engage associates and amplify the organization's external reputation to key stakeholders. She is the daughter of former Golin Harris CEO Rich Jernstedt.
NP Digital, a San Diego-based performance marketing firm, hires Alison Moser as vice president of client services. Moser comes to NP Digital from iProspect, where she was VP group account director, focused on leading global strategic partnerships. She has worked with such brands as LinkedIn, Discover, Cox Communications, Spectrum, Chamberlain University, Walt Disney World, U.S. Army and USPS. “Alison’s expertise with full funnel marketing, data and UX will help us continue to deliver the personalized experiences that consumers have come to expect, and brands want to deliver,” said NP Digital CEO Mike Gullaksen.
Howard University names Kimberly Holmes-Iverson director of public relations in its office of university communications. Holmes-Iverson comes to Howard from WBOC-TV, the CBS affiliate station in Salisbury, MD, where she was the morning news anchor. She has also worked as a producer and reporter at stations in Cincinnati, Orlando and Miami. In her new post, Holmes-Iverson will oversee the University’s public relations and communications strategy and will work to strengthen relationships with the media. "Her experience with storytelling and leadership in newsrooms across the country will be crucial to helping us share stories of Howard’s community with the world,” said Howard University vice president and chief communications officer Frank Tramble.