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Merlot Marketing signs on as agency of record for Nexgrill, which designs and manufactures outdoor cooking and heating products. The agency will focus on communications strategy to support and promote the company’s current products as well as those it is planning on introducing to the market. Headquartered in Southern California, Nexgrill focuses on outdoor grills—gas, charcoal, pellets, flat tops, portables, fryers, and complementary grill accessories. "Merlot Marketing has extensive experience in garnering media engagement, especially with consumer and epicurean audiences," said Nexgrill vice president of marketing Ramsay Hawfield.
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MSS Media, Inc. will work to increase brand awareness and drive recruitment for the 103rd Airlift Wing of the Connecticut Air National Guard. Through the partnership, MSS Media. will provide an optimized and detailed integrated media plan for the organization, focusing on key markets within Connecticut. In addition, it will purchase and place all required advertising. The Miami-based agency, which specializes in education, government, real estate, and lifestyle marketing, also works with the US Air Force, US Marines, US Army, the Army National Guard, and the US Census Bureau.
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Beach House adds Mad Rabbit to its roster. The agency will handle the brand’s public relations and influencer marketing efforts. Mad Rabbit is a tattoo aftercare company that makes products including a tattoo balm, soothing gel and sunscreen. The company says it aims to eliminate unnatural ingredients in the space by offering products formulated with clean and natural ingredients, rid of unnecessary toxins. Founders Oliver Zak and Selom Agbitor appeared on season 12 of Shark Tank, where their company was backed by Mark Cuban.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
