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Champion is selected as public relations agency of record for Newk's Eatery, a Jackson, MS-based fast-casual chain that operates in 16 states. Champion will spearhead proactive outreach to local, national and trade media, as well as leveraging partnerships with bloggers and athletes in target markets. "We're proud to partner with a strategic, supportive agency that listens to our needs and generates ideas that will help us achieve our goals," said Newk's senior vice president of guest experience Denise Pedini. Champion's roster of foodservice clients also includes Raising Cane's Chicken Fingers, SPB Hospitality, Dickey's Barbecue Pit, Fazoli's, On The Border, Taco John's and Walk-On's Sports Bistreaux.
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London-headquartered Wilful signs on to provide media relations and content services for Earthly, a platform designed to help businesses remove carbon, restore natural environments and reverse climate change. The ongoing appointment kicked off with support for a collaboration with immersive storytelling production studio Alchemy that created an immersive 3D "island" at the recent COP26, visualizing carbon removal as a series of living ecosystems. "We were a customer of Earthly before we won this brief and would urge other PR agencies that haven't already figured out their path to carbon neutrality to check them out," said Wilful co-founder Narda Shirley. To date, Earthly has helped clients including L'Oreal, CaixaBank and Envision Virgin Racing.
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Abel Communications is selected to lead a video content campaign for OneDigital, a health, wealth management and HR advisory firm. The campaign will focus on showcasing the knowledge and insights of key executives to target audiences. "We value their partnership and trust their guidance as they lead us through this exciting and important initiative," said OneDigital senior managing principal Chris Mullins. Abel will also provide Baltimore School for the Arts, a performing arts high school, with a communications program focused on media relations and arts education leadership.
energi PR, an independent shop based in Montréal and Toronto, marks its 35th anniversary. It is the Canadian affiliate of DC-headquartered GHMC (Global Health Marketing & Communications)... Barabino & Partners and Community, which are part of Italy’s Excellera Advisory Group, snag top positions in the MergerLinks rankings in the PR Consultants in EMEA category... Honeyjar, an “AI co-pilot” that will leverage brand context, goals and campaign history into a collaborative workspace providing communications & PR pros with assistance across the end-to-end execution of communications, announces a $2M pre-seed fundraise and the launch of its Early Access waitlist.
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
Ways Marketing Solutions, a Saudi Arabia-based marketing and communications group, teams with H&K alum James Drewer and Cake founder Mike Mathieson, to launch Ways Global Communications with HQs in London and Riyadh... UNICEPTA, a media intelligence provider within Stagwell’s The Marketing Cloud, launches an integration with Microsoft 365 Copilot... MAD Global CEO Mike DuHaime has been named to New Jersey Governor-Elect Mikie Sherrill’s transition team.
