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Bullfrog + Baum is named agency of record for Conrad Hotels & Resorts’ debut California property, Conrad Los Angeles, which is slated to open this spring. Bullfrog + Baum will lead media relations, social media and influencer marketing for Conrad Los Angles, in addition to developing strategic partnerships and programming for the hotel. The 305-room property, which is part of the Frank Gehry-designed The Grand LA, is within walking distance to some of the city’s most prominent cultural venues including The Broad, Museum of Contemporary Art, Grand Park, Colburn School and The Music Center.
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Colangelo & Partners is appointed agency of record for Paul Hobbs Wines. The agency will be responsible for developing and executing a comprehensive communications strategy aimed at key media, trade, and industry influencers. Colangelo & Partners will focus on strategic media and trade relations, events, and partnerships across the Paul Hobbs Wines portfolio: Paul Hobbs Winery and Crossbarn in California, as well as the company’s international partnership wineries imported through Paul Hobbs Selections, and its newest venture, Hillick & Hobbs in New York’s Finger Lakes. “It is exciting to begin working with a highly regarded communications agency that has wide-ranging capabilities such as Colangelo & Partners,” said Paul Hobbs Wines director of marketing Tanya Beers.
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DMA | Digital Marketing Agency signs on as agency of record for Industrial Nanotech, which invests and participates in nanoscience research with scientists to develop patented technologies. DMA will create a dedicated team for Industrial Nanotech and will guide brand strategy, creative, and with digital marketing initiatives for the company's three brands (Syneffex, Anaconda, Talking Paint). “We were looking for an agency that was data-driven and had a global footprint,” said Industrial Nanotech CEO Stuart Burchill. “After doing our diligence, we found DMA's core focus of delivering high quality talent for all our digital marketing initiatives as the difference.”
Impact PR & Communications signs on to provide strategic communications and support for Hudson Valley Connected, a regional initiative expanding free technology assistance and digital literacy resources throughout the Valley... TURNER is named national PR partner for Travel Oregon... Rubenstein Public Relations is named AOR for workforce development organization America Works.
FINN Partners flies with Textron Aviation Inc., working on the company’s 2026 Special Olympics Airlift and other key initiatives... Archer is named lead strategy and North American PR firm by CASE Construction Equipment... NLG Communications signs on as strategic communications advisor for Metrolink, a commuter rail system in Southern California. 
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
