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Prosek Partners is opening an office in Palm Beach, FL. The agency says that the new office, located at 214 Brazilian Avenue in Central Palm Beach, allows it to serve existing and new clients in the South Florida region, including Miami. Prosek’s headquarter cities remain New York and London, though the firm expects South Florida to become a significant office. “Florida is quickly becoming a serious financial services hub, and we want to be there to help our clients grow their businesses and the communities the way we have in New York, London, Boston, Los Angeles and Fairfield,” said Prosek Partners founder Jennifer Prosek.
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Denver-based Aiello Public Relations & Marketing merges with Novitas Communications. The partnership is part of Novitas’ growth strategy focused on diversifying the company’s client base and capabilities, with additional new hires and expansion planned for 2022. Projects undertaken by the team will operate under the Aiello & Novitas brand. Aiello PR & Marketing, led by Wendy Aiello, was part of the public relations team that worked on the development and launch of Denver’s Union Station. Novitas, which was founded by Michelle Lyng in 2008, is best-known for its work in issue management, public affairs, corporate communications, reputation management, and crisis management. “Our partnership with Aiello Public Relations & Marketing will ensure we can leverage the best talent, resources and capabilities to continue our aggressive growth strategy in the Rocky Mountain region,” said Lyng
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The Public Relations Global Network adds Dubai-headquartered NettResults Middle East, Tel Aviv-based KAMIR and Madrid's PRGarage, to its network of agencies. The move raises the number of member agencies in the network, which is celebrating its 30th anniversary in 2022, to 52 and adds local PR and communications expertise at offices in the United Arab Emirates, Israel and Spain. NettResults Middle East serves technology clients in the Gulf Cooperation Council countries. KAMIR works with cliensts in such sectors as finance and capital markets, biotechnology, energy, industrial enterprises, technology and telecommunications, defense, tourism, transportation and retail. PRGarage started as a technology focused B2B & B2C PR agency and has expended into such sectors as entertainment, lifestyle and health sectors. It has recently added food and beverage, insurance and mobility/transport to its focus.
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broadhead, an independent, integrated marketing agency in Minnesota, acquires HMH Agency, a Portland, OR-based creative firm. Following the acquisition, the broadhead and HMH Agency brands will continue to operate independently, working with clients in the food, agriculture and transportation sectors. HMH Agency will maintain its Portland- and Charlotte-based operations, and Ed Herinckx will remain president of the agency, as well as serving on the executive leadership team of broadhead Operating, LLC, and HMH operating units. “Our partnership is a perfect fit – while HMH dominates the transportation category, broadhead is powering growth across the better-for-you foods, sustainable agriculture and food production categories,” said broadhead founder and CEO Dean Broadhead.
Gregory FCA is marking its 35th anniversary with a comprehensive rebrand... Madden Media, a Tucson-based agency, teams with Denver-based Karsh Hagan... Jasper, an AI content automation platform, launches Jasper Grid, an interface that allows marketing teams to create and orchestrate content across a range of channels, audiences and regions.
Sommerfield Communications, a corporate, financial, and crisis shop that was acquired by Allison Worldwide in early 2021, re-launches as an independently owned firm... D S Simon Media launches a broadcast media tour designed to enhance Generative Engine Optimization... The Public Relations Society of America’s ICON 2025 Conference brought together close to 2,100 in DC from Oct. 28-30.
CorpBridge Advisors is launched by Bob Christie (Brunswick and Alibaba Group veteran) and Russ Rubino (Nasdaq and Intercontinental Exchange/NYSE alum)... Golin marked its 30th anniversary in Miami with an Oct. 23 gathering that celebrated its new outpost in Coral Gables... The Notability Company debuted at the PRSA annual ICON Conference in Washington.
Padilla launches Padilla GEO 3D, a service that aims to improve generative AI search results for brands and organizations... Bader Rutter, a Milwaukee-based B2B marketing agency, unveils the Chef Advisory Network, an initiative designed to bring the voice of the kitchen into food company boardrooms... Dilenschneider Group founder and principal Robert Dilenschneider’s new book, Respect: How to Change the World One Interaction at a Time, was released on Oct. 28 by Wiley... Blue Highway Advisory and Blue Highway Global, founded by former Mercury Public Affairs managing director Ian McCaleb in 2022, rebrands.
Vested forms a strategic partnership with growth marketing platform Fintel Connect, geared at driving growth for banks and financial brands through affiliate marketing... WPP launches WPP Open Pro, a new edition of its AI marketing platform WPP Open, which will provide a range of integrated, AI-powered delivery models... MikeWorldWide is hosting The Platform Fluency Initiative Webinar on Nov. 3 at 12:30 p.m. designed to help senior communicators navigate the opportunities of AI.
