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The Weinbach Group will handle PR duties for the Miami-Dade County Department of Cultural Affairs. The firm will serve multiple entities within the County’s cultural arts department, including the South Miami-Dade Cultural Arts Center, Miami-Dade County Auditorium, and the newly renovated African Heritage Cultural Arts Center in Liberty City. With a $53 million operating budget, the department presents hundreds of performances each year. “As we prepare for a post-pandemic world, we require a communications partner with far-reaching capabilities to make sure South Floridians know that they can fully engage in the arts again,” said Miami-Dade County Department of Cultural Affairs director Michael Spring, “The Weinbach Group has demonstrated itself to have those capabilities.”
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G&S Business Communications re-ups as US region agency of record for Syngenta Crop Protection. For more than two decades, G&S has focused on the company’s marketing communications and will now expand its role to include a greater emphasis on digital marketing, as well as the development and management of original creative and advertising campaigns. Syngenta works to help growers do more with less and is a global provider of products and solutions for every step of the agronomic process. “G&S’ depth and understanding of our business, and their ability to deliver seamless and innovative omnichannel campaigns across earned, owned and paid channels made them an ideal fit for this expanded remit,” said Syngenta, head of marketing for crop protection Jeff Cecil.
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MSS Media has partnered with Rutgers Business School on a geographically targeted transit advertising campaign. The Miami-based media and PR agency provided media buy and placement services for the school’s Master of Accountancy in Financial Accounting enrollment campaign. The campus media campaign is designed to increase program awareness, generate repeat exposure, and influence the target demographic while maximizing Rutgers Business School’s return on ad spend. MSS Media’s client roster also includes Lyft, Spotify, John Hopkins University, Florida State University, the U.S. Air Force, the U.S. Marines and the U.S. Army.
Impact PR & Communications signs on to provide strategic communications and support for Hudson Valley Connected, a regional initiative expanding free technology assistance and digital literacy resources throughout the Valley... TURNER is named national PR partner for Travel Oregon... Rubenstein Public Relations is named AOR for workforce development organization America Works.
FINN Partners flies with Textron Aviation Inc., working on the company’s 2026 Special Olympics Airlift and other key initiatives... Archer is named lead strategy and North American PR firm by CASE Construction Equipment... NLG Communications signs on as strategic communications advisor for Metrolink, a commuter rail system in Southern California. 
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
