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| Beth DeFalco |
Tusk Strategies has hired Beth DeFalco, who had served as resigned New York Gov. Andrew Cuomo’s chief spokesperson for transportation issues, as managing director.
She handled PR for the introduction of a $100B statewide infrastructure plan and coordinated messaging for the redevelopment of LaGuardia Airport and replacement of the Tappan Zee Bridge.
DeFalco in 2016 became communications director for the Metropolitan Transportation Authority, which oversees the New York City subway/bus system, Long Island Railroad and MetroNorth commuter rail systems.
She exited Team Cuomo in 2017 for a communications consultant post at Bloomberg Philanthropies and joined Mercury Public Affairs in 2019, where she exited last month.
Bradley Tusk, co-founder of the PA/political consulting shop, ran Mike Bloomberg’s 2009 campaign for NYC mayor and was communications director for Senator Chuck Schumer.
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
Longacre Square Partners has named Humza Vanderman partner and head of its London outpost as the financial communications firm expands into Europe.
FGS Global adds former Pfizer EVP and chief corporate affairs officer Sally Susman to its global executive board as an independent member, effective April 1... Codeword brings on Kim Baffi, who was previously Salesforce VP and creative director, as executive creative director... Amperity, an AI-powered customer data cloud, appoints Bridget Perry as CMO.
MOIA America, a Volkswagen Group of America subsidiary that develops and tests autonomous, all-electric ride-pooling vehicles, names Marcus Gamo head of U.S. communications... Continental Strategy brings on Francisco Petrirena as VP in its Miami office. Petrirena was previously chief of staff to former Miami city manager Art Noriega... MSQ Sport + Entertainment brings on Lauren Weil as EVP, Max Hirsch as VP of sponsorship, and Brooke Losee as VP.
