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| Mackey Reed |
Mackey Reed, who was deputy director for paid media for Mike Bloomberg’s presidential campaign, has joined SKDK as senior VP as the Stagwell unit gears up its political advertising unit ahead of the 2022 midterm elections.
She was in charge of creative and production of Bloomberg’s more than $400M TV advertising push.
Earlier, she was spokesperson and strategist for Everytown for Gun Safety, which is largely bankrolled by Bloomberg Philanthropies to advocate for gun control laws.
Reed began her career as an intern on John McCain’s 2008 presidential run.
SKDK played a major role in the 2020 presidential campaign.
Anita Dunn, a founding member of SKDK, was a senior advisor to Joe Biden and Kamala Harris during the campaign and worked in the White House during the transition before returning to the firm.
Senator Richard Blumenthal opened an investigation today into the planned merger of Saudi Arabia’s LIV Golf with the PGA Tour by sending letters to both parties demanding documents and information about the deal.
Instead of looking at polls as a way to predict the future, communicators might be better off using them as a way to figure out where a candidate, company or organization is underperforming their potential, allowing them to adapt. 
Stagwell has launched a bipartisan risk and reputation unit to counsel clients on emerging, policy, political and social issues.
The Biden White House's Twitter feed is showing some signs of life as the administration unveils a more aggressive social media approach.
Paris Dennard, national spokesperson for the Republican National Committee and director for Black media affairs, is out, according to a statement from RNC chief of staff Mike Reed.
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