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FleishmanHillard is handling US media relations for this month’s opening of the Museum of the Future in Dubai, which is part of the United Arab Emirates.
The facility will feature interactive exhibits and activities to transport visitors to 2071, where guests can explore projected developments in science and technology.
The exhibits will deal with topics including space travel and living, climate change, ecology, health & wellness and spirituality.
FH says its work for the Museum is geared to generating a positive reputational image for the UAE and is not intended to influence US policy towards it.
It began the media outreach on Feb. 7 and its effort will run through April 15.
FH has Michael Schmidt and Amanda Jada in DC, and Colin Hart in New York handling the effort.
The Omnicom unit promoted the UAE’s 2021 “Mission to Mars” program.
Bridges Partners is running an influencer campaign on behalf of Israel to promote the cultural interchange between it and the US.
San Diego’s Show Faith by Works is spreading pro-Israel messaging to Christian groups in the western US on behalf of the country’s Ministry of Foreign Affairs.
KNP Communications has lined up a contract to provide media training to members of Canada’s US embassy.
The firm of Donald Trump’s former campaign manager Brad Parscale has a four-month $6M agreement for strategic communications and media services in support of Havas Media’s engagement by Israel to develop a nationwide campaign in the US to combat antisemitism.
Imperium Strategies has signed the Government of Turkey as a client for government relations services.
