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WPP announced on March 4 that it is discontinuing its operations in Russia due to Vladimir Putin’s decision to invade Ukraine, which has created a humanitarian crisis in Europe.
The ad/PR holding company, which has nearly 1,400 people in Russia, thanked them for their service to clients. It promised to work closely with clients during the winddown of operations.
WPP has 200 staffers in Ukraine who “have shown extraordinary resilience and bravery in the face of the horrific attack on their country,” according to its statement.
The British firm has partnered with the UN Refugee Agency to run a fundraising appeal to help Ukrainians forced to flee their homes.


Jonathan Halvorson, a veteran of Mondelez, Twitter and GM, is set to take the CMO post at Kenvue as it faces a Texas lawsuit about the about alleged links between its Tylenol and autism.
Cracker Barrel Old Country Store has dumped San Francisco-based Prophet, the creative consultant responsible for its disastrous logo and restaurant refresh.
A cyber incident plays by different rules. And if leaders don’t recognize those differences, their response will falter.
Discover how crisis communications has evolved and why proactive storytelling, digital strategy, and internal alignment are now essential to protecting reputation in a 24/7 media landscape.
Cracker Barrel has called in Edelman for crisis work regarding the backlash surrounding its decision to drop the “old timer” leaning on a barrel from its logo.



