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| Jennifer Smith |
Greentarget brings former Wall Street Journal reporter Jennifer Smith on board as director of content & editorial strategy. At the WSJ, Smith, covered the legal profession before working as a culture reporter and then covering logistics and supply chain. Before joining the WSJ in 2011, she was a reporter at Newsday on Long Island, where she covered environmental issues and other topics. Smith will lead Greentarget’s content team, overseeing content strategy development, primary research reporting, op-ed campaigns, bylined articles, podcasts, audio storytelling and digital magazines. “Jennifer’s experience at such a prestigious publication will advance our embrace of journalistic principles,” said Greentarget founding partner Aaron Schoenherr. “Her natural curiosity and creative energy make her a strong cultural fit and will further our mission to create unique positions of authority for our clients.”
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| Jean Serra |
V2 Communications is now being led by co-founder Jean Serra, who takes on the role of founder and CEO. Serra has acquired full ownership of the firm from co-founder Maura FitzGerald, who will focus on other entrepreneurial pursuits. As part of the transition, V2 has also promoted Katelyn Holbrook to executive vice president and managing director, content, and enterprise tech lead; Melissa Mahoney to executive vice president, crisis, corporate communications and cleantech lead; and Kristen Leathers to senior vice president, healthcare tech lead
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| Misha McClure |
Comcast Houston promotes Misha McClure to director of external affairs, leading its digital equity and community impact programs. McClure has been with Comcast Houston since 2013, most recently serving as external communications manager. In her new role, she will partner with community organizations to help advance Comcast Houston’s position as a digital equity leader. “Misha has worked tirelessly to empower our community with information and programs that have truly made a difference,” said Comcast Houston vice president of external affairs Toni Beck.
Ripley PR realigns its leadership team with the promotion of Anthony Cloud to managing director, B2C and franchising, and a new role for Grayson Shockley as managing director, B2B. Cloud, who joined Ripley PR in October 2020, has held multiple roles within the agency, including brand manager and content specialist... Walker Sands adds former Havas Digital global CEO and chairman George Gallate to its board of directors... Stewards, a diversified financial company based in Fort Lauderdale, FL, appoints Scott McGowan as CMO.
Kevin Lawlor, who most recently served as chief political officer and EVP at DDC Public Affairs, is coming on board at Zeno Group as head of public affairs.
Former Ketchum partner Esty Pujadas joins Grayling as CEO of its North America business, part of the agency’s expansion in the region.
Marketbridge brings on Bob Ray as CEO. Ray was previously CEO, head of B2B agency services at Merkle, part of the Dentsu Group... Rasky Partners promotes Andy Hoglund and Graham Shalgian to partner... IGB Group, an investor relations, capital markets, and strategic communications advisory firm, appoints Charlotte Burch as a managing director.
Caitlin Allen, who was most recently head of global markets and CEO communications at eBay, joins Daily Pay as chief brand and communications officer.
