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Sard Verbinnen is handling media for Bed Bath & Beyond as the retailer is pressed by billionaire investor Ryan Cohen to revamp its operations and explore strategic alternatives.
Cohen, co-founder of Chewy Inc., online pet products retailer, and chairman of GameStop, owns a 9.8 percent in BB&B via his RC Ventures investment arm.
BB&B says it will “carefully review” RCV’s letter and hopes “to engage constructively around the ideas they have put forth.”
It also noted that 2021 marked the first year “our bold, multi-year transformation plan, which we believe will create significant long-term shareholder value.”
Sard Verbinnen has Jim Barron and Jared Levy working the BB&B account.
The firm is part of Finsbury Glover Hering.


BGR Group represents Noble Supply and Logistics as it files for Chapter 11 due to a change in its weapons support contract with the Defense Logistics Agency.
C Street Advisory Group is handling the Chapter 11 filing of LIV Golf following the move by Saudi Arabia’s Public Investment Fund to pull the financial plug on the League. (Updated)
Teneo handles Bamboo Insurance Services as the Midvale, UT-based marketer of homeowner policies files a Form S-1 statement with the SEC for an initial public offering.
FTI Consulting handles West Marine as the nation’s leading retailer of marine parts and accessories for boating, fishing and sailing enthusiasts emerges from Chapter 11 bankruptcy.
Throughline Global Advisors represents Principal Mineral as it acquires Conductive Group, manufacturer of advanced materials for the aerospace, telecommunications and electronics sectors.



