 |
| Jennifer Bombardier |
Jennifer Bombardier, who was director of US personal banking communications at Citibank, has joined Morgan Stanley.
She has assumed the head of brand communication position, which is a new post. Bombardier is to position Morgan Stanley as a market leader via amplifying its partnerships and activations.
She reports to chief marketing officer Alice Milligan.
At Citi, Bombardier handled external PR for its credit card and retail banking units that serve more than 75M customers.
During a seven-year run, she helped “humanize” the Citi brand to appeal to a new generation of customers, running media campaigns that enlisted influencers and forged partnerships with brands such as Live Nation and Spotify.
Prior to joining Citi, she led communications for LoyaltyOne and Canadian law firm Borden Ladner Gervais.
Prosek Partners handles New York’s Tilray Brands, craft beer & cannabis operation, as it acquires BrewDog, a leading British independent beer producer in the UK, for $45M.
Brunswick Group handles Zurich Insurance as it agrees to buy UK-based Beazley specialty insurer in a deal valued at $11B.
FGS Global represents Brink’s as it agrees to acquire NCR Atleos, which relies on Collected Strategies, in a $6.6B cash & stock deal to create a leading fintech infrastructure company. (Updated)
A January article in O’Dwyer’s proposes that in 2026, the strongest financial brands will not simply tell compelling stories—they will “signal readiness.”
C Street Advisory Group is working the Chapter 11 filing of Axip Energy Services as it unloads its nearly all of its assets to deal with a heavy debt load.
