Seven-time Super Bowl champion Tom Brady has signed on as partner at Declan Kelly’s Consello, which launched in February.
The firm’s website calls the New England Patriots/Tampa Bay Buccaneers quarterback “a proven leader, whose achievements are attained by mastering the skills of leadership, strategy, performance, and teamwork.”
Brady’s business ventures include 199 Productions, a multi-platform production company; Autograph, digital collectibles, BRADY apparel; and TB 12, a health & wellness brand.
Kelly established Consello following his resignation at Teneo, the global CEO advisory. He co-founded Teneo with Doug Band, president of the Clinton Global Initiative, in 2011. Kelly stepped down from Teneo in 2021 after getting drunk at a fundraiser for Global Citizen and behaving inappropriately.
A video of Kelly caught napping during the 2020 Super Bowl went viral. Brady did not play in the game, which was a contest between the Kansas City Chiefs and San Francisco 49ers.
Apr. 6, 2022, by Joe Honick
The real question is why someone like Brady would opt for a firm with the "roots" of this one and its boss? The "why" may be more important to explain than the fact itself.