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R&J Strategic Communications picks up New Jersey-based real estate development and financing company AST. For AST, R&J will leverage its full suite of public relations, digital marketing, and social media capabilities to reinforce the company's corporate rebranding while bolstering its brand awareness and establishing it and its principals as thought leaders and premier solutions providers. The rebrand is focused on aligning AST's ground-up development and value-add capabilities with its two subsidiaries - AST Financial and AST Realty - to create a fully integrated real estate development, financing and realty platform.
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9th Wonder Agency has been named media agency of record for American Residential Services/Rescue Rooter, a provider of air conditioning, heating and plumbing services. The agency will be tasked with securing paid media and offline paid media opportunities to promote brand awareness for ARS. Its service will also include media strategy development, broadcast buying and lead generation for the brand. "The 9thWonder team understood our brand and business needs, and the agency focuses on the return on investment that will drive profitable business growth in our markets," said ARS chief sales and marketing officer Mike Midgett.
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Purple Orange Digital Communications is selected as PR agency of record for Solo Stove, which designs fire pits and camp stoves. Purple Orange, based out of Jackson Hole, WY, will oversee all media communications for the brand, including affiliate media management and search engine visibility. "As a brand focused on leveraging digital platforms to grow audience reach and direct-to-consumer sales, Purple Orange's blended approach toward SEO and PR made a lot of sense for us," said Solo Stove, VP of Brand Brittany Ricks.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
