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Champion grabs MOOYAH Burgers, Fries & Shakes fast-casual restaurant chain. The agency will work to generate consumer-facing media coverage for MOOYAH at the local and national levels, as well as assisting with local store marketing and new restaurant opening support. The chain is opening over 20 new restaurants this year. “We strive to be the best at what we do and so does Champion. I have worked with Champion in the past, so I know they’re the right partners to help MOOYAH stand out,” said MOOYAH president Doug Willmarth.
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| Goodwill of Orange County President & CEO Nicole Suydam with Idea Hall president & CEO Rebecca Hall |
Idea Hall wins corporate branding, marketing and communications services for Goodwill of Orange County. Idea Hall will work directly with the nonprofit’s leadership team to conduct marketplace analyses, support overarching brand messaging needs and develop an integrated corporate communications plan aimed at garnering public support for Goodwill’s mission and furthering awareness of their brand, community impact and commitment to career development. “What really piqued our interest in Idea Hall was their emphasis on meaningful, purpose-driven strategy,” said Goodwill of Orange County president and CEO Nicole Suydam. “Because of Idea Hall’s commitment to creating more good in our community, we are confident their team will help us deepen mission understanding and support.”
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Nickerson picks up E4H Environments for Health Architecture, an architecture firm solely dedicated to healthcare and health sciences across the United States. Nickerson will support PR and communications initiatives for the company nationwide, promoting its projects in the health sciences, design, and life sciences industries across all media verticals and platforms. E4H’s projects include Mount Sinai Emergency Department, Baylor Scott & White Heart Hospital, and Atrium Health Levine Cancer Institute. “We are proud of our team’s accomplishments and forward-thinking business practices and knew that Nickerson was the right team to promote our work,” said E4H partner, business development Cherise Poulin.
Impact PR & Communications signs on to provide strategic communications and support for Hudson Valley Connected, a regional initiative expanding free technology assistance and digital literacy resources throughout the Valley... TURNER is named national PR partner for Travel Oregon... Rubenstein Public Relations is named AOR for workforce development organization America Works.
FINN Partners flies with Textron Aviation Inc., working on the company’s 2026 Special Olympics Airlift and other key initiatives... Archer is named lead strategy and North American PR firm by CASE Construction Equipment... NLG Communications signs on as strategic communications advisor for Metrolink, a commuter rail system in Southern California. 
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
