Nike’s Jordan Brand hires Aflac chief brand and marketing officer Shannon Watkins as global CMO. At Aflac, Watkins helped develop the company’s partnership with ESPN’s “College GameDay,” with a focus on historically Black colleges and universities. Before joining Aflac in 2018, she held several senior marketing positions at the Coca-Cola Company, PepsiAmericas and ConAgra. “We need innovative leadership, someone who can lead us into the future by pushing creativity, championing diversity, and bringing our purpose to life,” Jordan Brand president Craig Williams told Sportico. “Shannon’s experience across multiple industries and business sectors will do just that.”
NP Digital brings on Brittany Richter as COO. Richter most recently served as chief of business strategy and transformation at Dentsu Media. She was previously chief solutions officer at iProspect, which is part of Dentsu. In her new position, Richter will lead operations for NP Digital across all facets of product and service offerings, as well as employee management. “Brittany is passionate and skilled redefining operations talent and deriving value beyond cost,” said NP Digital chief executive officer Mike Gullaksen.
George P. Johnson promotes Jorge Narvaez-Arango to SVP head of creative, EMEA. He was previously VP, executive creative director in GPJ's New York and San Francisco offices, leading the IBM and Salesforce creative teams. As SVP, Narvaez-Arango will be tasked with setting the agency’s creative vision and delivery. “Jorge has long been a creative visionary on some of the world’s most high-profile brand events and we look forward to his leadership of what is already an impressive and seasoned design team," said GPJ chief executive officer Chris Meyer.