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| John Buscher |
JGB & Associates announces a strategic partnership with Cornerstone Government Affairs. JGB was launched by former Forbes Tate and Holland & Knight partner John Buscher, who specializes in the areas of surface and air transportation, technology, banking, taxation, tech/IT, labor, appropriations and homeland security, and has an expertise in judiciary issues. He has served as a liaison between clients and Democratic members of Congress, congressional staffers and special interest groups. JGB will work with Cornerstone on a variety of projects and client engagements.
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| Liza Gallardo Walton, Israel Kreps |
Miami Social Marketing merges with Kreps PR & Marketing (a BrandStar company) and rebrands as KrepsSocial. Miami Social president and founder Liza Gallardo Walton will serve as president of KrepsSocial, joined by her staff of five. The merger expands Kreps PR’s offerings throughout South Florida and the Northeast, adding in-house social media to BrandStar’s TV and film production capabilities. “Liza and her team have been our go-to agency to provide social media services for our clients, so it made perfect sense to share our resources to the benefit of both organizations,” said Kreps PR chief executive officer Israel Kreps.
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Mari + Gold, which will work with clients in the hospitality, tourism and lifestyle industries, launches. The new firm will be a sister agency to San Diego-based Raindrop, and its ownership includes Raindrop CEO Jacques Spitzer, COO Adam Wagner and CCO Carrie Jones. Nicole Bushnell, a former Raindrop client, serves as Mari + Gold’s president. It is launching with nearly 20 employees, many of whom are coming from Raindrop. Its client roster includes Jazzercise, Inc., Del Mar Racetrack, T S Restaurants, the San Diego Symphony, Hilton San Diego Bayfront, Brigantine Restaurants and Rubio's.
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
Ways Marketing Solutions, a Saudi Arabia-based marketing and communications group, teams with H&K alum James Drewer and Cake founder Mike Mathieson, to launch Ways Global Communications with HQs in London and Riyadh... UNICEPTA, a media intelligence provider within Stagwell’s The Marketing Cloud, launches an integration with Microsoft 365 Copilot... MAD Global CEO Mike DuHaime has been named to New Jersey Governor-Elect Mikie Sherrill’s transition team.
Ogilvy launches CultureCurrent, a social-first earned media offering that integrates cutting-edge technology with human cultural intuition to listen, identify, activate and amplify brand stories.... Forward Global, a risk and reputation management advisory firm, opens in Abu Dhabi... Lyons Broadcast PR marks its 20th anniversary with the introduction of new virtual production technology, enhanced media outreach tools, and integrated broadcast-digital strategies.
