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Next Fifteen Communications Group has acquired M&C Saatchi in a deal worth about $390M.
CEO Tim Dyson said the marriage combines Next 15’s technology and digital expertise with M&C Saatchi’s creative firepower.
The combination “will accelerate the ambitions of both businesses, creating significant value for our clients, people and shareholders,” he said.
Bolstered by the strength of the US dollar, Next Fifteen revenues for the three months ended April 30 surged 68 percent to $163M. Organic growth hit the 37 percent mark.
M&C Saatchi’s 2021 revenues rose 10.6 percent to $313M while pre-tax profit trebled to $34M. It predicts profit of $39M this year and $51M in 2023.
Next 15 is the parent of TheBlueShirt Group, Archetype, Outcast and M Booth.
MHP Communications’ Peter Hewer, Eleni Menikou and Robert Collect-Creedy represent Next 15, while Brunswick Group’s Kate Pope, Stuart Donnelly and Sumeet Desai handle M&C Saatchi
Miami’s Newlink Group has acquired Italy’s EJ to strengthen its position in southern Europe, where it has offices in Madrid and Barcelona.
Hodges Partnership co-founders Jon Newman and Josh Dare are selling the Richmond-based firm to four senior VPs who will assume ownership of the shop over the next couple of years.
Interluxe Group, luxury experiential shop, and North & Warren digital-first media agency, have acquired Quinn, the strategic communications shop that services upscale brands.
H/Advisors Abernathy and FGS Global work Keurig Dr Pepper $18B deal to acquire coffee company JDE Peet's. The coffee brands will then be spun off as a separately traded public company.
Shamrock Capital has acquired Penta Group, stakeholder communications firm, from Falfurrias Management Partners.
