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| Brian Snyder, Shannon Lawler |
AxiCom, WPP’s tech PR agency, brings on Brian Snyder as global president of digital and Shannon Lawler as senior vice president of analytics and research. The agency also promotes Nick Head to global head of client services. Snyder joins AxiCom from Golin, where he most recently served as executive vice president and executive digital director. He will be tasked with strengthening digital teams in AxiCom offices, counseling key clients, and building agency offerings and capabilities. Lawler was previously vice president of research at FleishmanHillard. She has also held senior research and analytics positions at Wunderman Thompson and WE Communications. Head was most recently AxiCom’s European managing director. He will now be responsible for global client relationship development. “Brian, Shannon and Nick each bring a unique skillset that supports our global growth and enables us to build on momentum, empowering our teams around the work to do their best work,” said AxiCom global CEO Matt Lackie.
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| Stan Little |
Prudential Financial hires Stan Little as U.S. Business chief marketing officer, effective May 31. Little was most recently chief experience officer for United Way Worldwide. He was previously president of the SunTrust Foundation and before that served as SunTrust Bank’s head of marketing strategy and operations. He has also held senior marketing posts at Lucent Technologies, Movius Interactive and NCR Corporation. At Prudential, Little will be responsible for the marketing strategy and execution of the company’s U.S. insurance and retirement businesses. “He is a strategic leader who combines his unique sales and P&L background with creative thinking and a data-driven approach to marketing that will support the company’s growth strategies,” said Prudential CMO Susan Somersille Johnson.
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| Nora Lyons |
Shore Fire Media, which represents talent, musicians, and businesses in arts and entertainment, hires Nora Lyons as director of publicity. Lyons comes to Shore Fire from The New York Public Library for the Performing Arts, where she served as assistant director of communications, handling media relations, social media, and marketing materials. She was previously assistant director of media relations at the flagship New York Public Library and has also served as a publicist at the 92nd Street Y in Tribeca. “The range of experience she acquired at landmark New York cultural institutions and her knowledge across artistic genres will serve the needs and goals of our clients well,” said Shore Fire senior vice president Rebecca Shapiro.




Ragan Communications, a media and training company serving communications, marketing and HR professionals, names Rachel Salis-Silverman as chief communications officer, a new position at the company... Connect Media, an integrated media company and provider of commercial real estate news, brings on former Marino VP Christopher Santarelli as VP for Connect Creative, the company’s strategic communications and creative agency... AIR Limited, which has a portfolio including traditional hookah brands and advanced inhalation technologies, names Gaurav Jain as VP, investor relations and corporate strategy.
Consello has appointed Hans Vestberg, former Verizon CEO, as senior operating advisor.
Katy Feinberg has returned to McGuireWoods Consulting PA shop in its Raleigh office after stints at Rubenstein Communications, Trailrunner and FleishmanHillard.
FGS Global brings on HSBC's Jean-Manuel Richier as senior advisor to bolster its equity advisory, investor relations and transaction & financial communications capabilities across Europe... TEAM LEWIS names Danielle Malvesti SVP, strategy. Malvesti joins the agency from Cramer.... Durée & Company ups Abbie Lipton to vice president... LDWW promotes Michelle Poland, Channing Sizemore and Emma Stoneham to managing director.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.



