Ripley PR is selected to work with RC Mowers, a manufacturer of remote-operated robotic mowers, on efforts to enhance awareness of the brand’s products. The company’s product are designed to traverse steep slopes, difficult terrain and other hazardous landscapes. It serves commercial mowing companies, public works departments and park maintenance crews across the United States, as well as in Canada and Australia. "We needed a public relations agency with deep roots in B2B technology and manufacturing to share our vision and accurately tell our story, and Ripley PR fit that bill and also had extensive experience in the landscaping industry," said RC Mowers vice president of sales and marketing Tim Kubista.
Experiency, creative tech studio, partners with Marino PR to design the proprietary metaverse concept for Bulgari. The Roman jeweler, part of the LVMH Group, says the metaverse platform, which was developed using Epic Games’ Unreal Engine 5, is intended to be a sign of the future intentions of the brand, which are firmly set on deploying such marketing and communications tools. The concept is accessible exclusively from the LVMH Pavilion at VivaTech2022, which is running through June 18 in Paris. “This is the start of a new journey, one that invites our customers to enjoy through the metaverse an entirely new luxury experience,” said Bulgari Group CEO Jean-Christophe Babin.
898 Marketing will handle championship games for the newly born United States Football League. The games are being played at Tom Benson Hall of Fame Stadium in Canton, OH on June 25 and July 3. The Youngstown, OH-based agency will handle media relations and spearhead social efforts to create awareness and drive ticket sales. The inaugural USFL season kicked off in April with teams representing Birmingham, Houston, New Orleans, Tampa Bay, Michigan, New Jersey, Philadelphia and Pittsburgh. NBC Sports and FOX Sports are the League’s official media partners.