Vaultavo

Feintuch Communications adds fintech start-up Vaultavo. Feintuch will help the company implement a business, financial and trade communications campaign. Vaultavo says its crypto custody solution, which is set to debut in the second half of 2022, will offer digital currency holders the protection of cold storage security while offering the ease of access of credit or debit cards for transactions. “We selected the Feintuch Communications team to bring us to market based on its solid experience with start-ups and past success in the fintech, blockchain, banking and payment technology sectors,” said Vaultavo CEO Philip Meyer.

Comedy Festival

Nicholas & Lence Communications comes on as official PR agency of the New York Comedy Festival, which will run from November 7 to 13. The festival, which will be produced by Carolines on Broadway for its 18th year, will feature more than 200 comedians performing in more than 100 shows at venues throughout New York City, as well as in Nassau County for the first time this year. NLC successfully spearheaded the reopening of Carolines on Broadway in Times Square last year (following the temporary closure due to COVID).

NYRR

Civic is named public relations agency of record for the New York Road Runners. The agency will manage national and regional press around NYRR’s initiatives and running events, including such races as the TCS New York City Marathon, youth and community programs, and strategic partnerships, as well as executive messaging. “Civic is the ideal partner to work alongside our team as we speak a common language in uniting communities,” said NYRR head of media, public relations and professional athletes Trina Singian. “We continue to be impressed with their creativity and strategic vision.”