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TURNER picks up Tennessee Department of Tourist Development. The agency will bolster the state’s ongoing PR efforts and work to increase its visibility as a top tourism destination. It will support TDTD’s in-house PR team with strategic planning, media relations, special events, press and FAM trips. Turner’s work for the client began officially on July 1. The agency has also added Australia and Indiana to its roster of destination clients.
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William Mills Agency lands VirPack, which offers technology solutions in workflow and file automation, virtual document management and e-delivery to mortgage industry customers. The agency will work to drive company visibility and brand awareness through a media relations and marketing strategy showcasing VirPack’s offerings in the areas of workflow automation and robotic loan processes. “Their deep knowledge and understanding of mortgage processes and our services enhances their exceptional work as marketing and public relations experts,” said VirPack CEO and founder Michael Coar.
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Marino adds ARTECHOUSE, an art organization with locations in New York, DC and Miami, to its portfolio of lifestyle accounts. The firm has been engaged to promote ARTECHOUSE’s New York City location, a 100-year-old boiler room space beneath the Chelsea Market, and the corporate brand. It will lead media relations and influencer campaigns aimed at driving awareness of the digital art space and its Extended Reality (XR) Bar. Founded in 2015, ARTECHOUSE has produced and created over 30 art exhibits, 150 XR activations, and 10 live shows through an in-house studio and collaboration with over 40 artists.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
