Finn Partners will handle the debut of the International Travel Show sponsored by Travel + Leisure Co., slated for New York’s Jacob K. Javits Convention from Oct. 28 to Oct. 30.
The New York Times Co. had sponsored the event for 18 years up to 2020.
Themed “The Future of Travel,” the show’s opening day is dedicated to travel advisors and media, while the remaining two days of exhibitions, cultural presentations and seminars are for consumers.
Finn Partners will handle media relations for ITS, staff the press center, consult on programming and support sponsors.
Paul Muir, ITS president, said Finn picked up the business because of its deep expertise in the travel and hospitality sector and its robust relationships with the consumer, travel, lifestyle and business media.
Finn Partners ranked No. 2 on O’Dwyer’s roster of travel firms with 2021 fees of $20.7M.