Bob Gold & Associates signs on as PR agency of record for Varnish Software, which specializes in caching, streaming and content delivery software solutions. The agency will help drive awareness for Varnish Software and promote the company’s position as a pioneer in content delivery network deployment and video streaming performance. The company says its web cache and HTTP accelerator, solves many of the challenges related to video streaming, CDN and website acceleration. “With global live streaming becoming the biggest challenge in content delivery, we are relying on the expertise of Bob Gold & Associates to tell our story and communicate our value in a powerful way,” said Varnish Software CEO Adrian J. Herrera.
Trust Relations takes on PR agency of record duties for Fox Logistics, a third-party logistics company that provides businesses with ground, air and ocean services. The agency will work to drive national exposure surrounding Fox Logistics’ acquisition of freight automation platform Boxton. It will launch a targeted outreach campaign in key business, technology and supply chain trade outlets. Fox’s acquisition of Boxton has added more than 150 global customers to its client portfolio and expanded its freight offerings to small and medium-sized businesses. “This expansion of our core services is a significant milestone, and we are glad to have Trust Relations by our side to promote our news to target media markets,” said Fox Logistics CEO Matt Lawrence.’’
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