Hamilton Place Strategies brings on Michael LaRosa, who was Jill Biden’s press secretary and a special assistant to President Biden, as managing director. LaRosa was also chief spokesperson for Jill Biden during the 2020 presidential campaign. His previous positions include communications director for the House Democratic Policy Communications Committee in the Office of Speaker Nancy Pelosi and a producer for Chris Matthews on MSNBC's “Hardball.” HPS has also hired Brendan Conley, who was most recently communications director for Iowa on Sen. Joni Ernst’s staff, as a director. "Their wealth of experience from the White House, Capitol Hill, and the campaign trail will be extremely valuable as we advise clients who are navigating complex and high-stakes communications challenges,” said HPS partner Christina Pearson.
Kohl's promotes Christie Raymond to chief marketing officer. Raymond has been with the company since 2017, most recently serving as executive vice president, customer engagement, analytics & insights. Before joining Kohl’s, she was a senior vp at Walt Disney Parks & Resorts. Raymond will lead Kohl’s marketing organization, with responsibility for overall marketing strategy, brand and creative, media, loyalty, customer analytics, corporate communications and philanthropic efforts. "She has been an asset to our senior executive team and she will be instrumental in our continued path forward,” said Kohl’s CEO Michelle Gass.
PowerSchool, which provides cloud-based software for K-12 education, hires Fred Studer as chief marketing officer. Most recently, Studer was CMO at software company TIBCO. He was previously CMO at FinancialForce, Gigamon and NetSuite, and has also worked at Microsoft and Oracle. In his new position, Studer will oversee the strategic direction of the PowerSchool brand, corporate communications, demand generation and solution marketing. “With his extensive experience crafting brand narratives, building brand awareness and developing go-to-market strategies, we’re confident he will help PowerSchool achieve our global market leadership aspirations,” said PowerSchool CEO Hardeep Gulati.
Ogilvy names Matthew Curry global executive creative director for its IBM business. Curry joins the firm from McCann New York, where he served as executive vice president, deputy chief creative officer, leading the agency’s work for Verizon. He was previously a partner and chief creative officer at Butler, Shine, Stern & Partners. In his new role, Curry will be responsible for defining, shaping and driving the global creative vision for EightBar, a bespoke WPP team comprised of creative and media talent dedicated to IBM. “Matt embodies the essence of ‘Let’s create’ – a belief that creativity will be the defining currency of business moving forward and driver of impact in the world,” said Ogilvy global chief creative officer Liz Taylor.