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The Pollack Group is retained by Exokinetics to raise awareness for Zeen, an “Elevating Walker Chair” that aids in sitting, standing, strolling, coasting and exercising for those whose age or medical conditions restrict their mobility. Created by Garrett Brown, the inventor of the Steadicam, the Zeen uses zero-gravity technology to support an individual’s full body weight from beneath so the individual can move at their own natural pace without fatigue in a way that keeps the user’s hands and arms free. “Working in partnership with Garrett and his team, we are excited to help millions of impacted people rediscover the joy of flexible mobility,” said The Pollack Group president Stefan Pollack.
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Peppercomm is named global PR agency of record for AgriFORCE Growing Systems, an AgTech company dedicated to advancing sustainable cultivation and crop processing. Peppercomm will help AgriFORCE build global brand awareness through an integrated approach that includes strategic counsel, messaging development, thought leadership, earned media and social media, and digital advertising. "Peppercomm has strong experience across agriculture, agtech and consumer brands, including public companies with multinational operations. We are confident that their tight-knit and senior team, with existing industry and media relationships, can bring to life the vision and purpose of AgriFORCE in the months ahead," said Mauro Pennella, president of AgriFORCE Brands and CMO of AgriFORCE Growing Systems.
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Colangelo & Partners signs on as agency of record for ROSE GOLD Rosé, the Texas based producer of a classic dry Provence rosé. The agency will be responsible for developing and executing a comprehensive communications strategy aimed at key media, trade and industry influencers. In March, ROSE GOLD Rosé announced a massive expansion in distribution, forming strategic partnerships with distributors such as the Republic National Distributing Company, M.S. Walker, Empire Distributors and Wine.com. "We look forward to driving increased awareness of ROSE GOLD Rosé from coast to coast and are excited to connect with rosé lovers everywhere," said ROSE GOLD Wine founder Casey Barber.
Feintuch Communications picks up Park Place Technologies, a global IT infrastructure services firm that has just come on as official technology partner of both the Professional Pickleball Association and Major League Pickleball... The Dana Agency is booked as AOR for both local and national public relations for the Greater Miami Convention & Visitors Bureau... Broadhead lands Zinpro Corporation for the company’s global, North America and pet businesses... 5WPR wins FanArcade, a web-based gamification platform.
PROFILES picks up PR duties for Baltimore Center Stage, which was designated the State Theater of Maryland in 1978... RKP Media forms a strategic partnership with Santani, a luxury wellness destination in Sri Lanka, aimed at expanding the resort’s presence in the US and other key international markets.... 5W PR comes on board as agency of record for Real Coco, which produces organic and all-natural coconut water, as well as other coconut-based drinks.
August provides overall communications support for private investment firm Broadwood Partners’ successful proxy fight to defeat the proposed acquisition of STARR Surgical by Alcon Inc... 5WPR is named agency of record for KISS Colors & Care, a textured hair care and accessories brand... Powerhouse+Co. is named communications partner for Stonefire Grill, a Southern California restaurant chain.
Ripley PR is named the public relations agency of record for Foundral, a newly formed platform dedicated to building and rapidly scaling a family of union-backed mechanical contracting companies in the Midwest... The Door, a subsidiary of Dolphin, is developing and executing a strategic communications campaign to introduce the new ownership of Hooters and reposition the brand... William Mills Agency signs on to work with Business Alliance Financial Services, which offers commercial lending technology and services.
The Brandman Agency adds Lighthouse Hotel Management, the operational arm of Molo Hotel Group, to its portfolio... Harvest Communications picks up investor relations and corporate communications consulting duties for SafeSpace Global Corporation... William Mills Agency is engaged by payment management and receivables company CheckAlt.
