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| Leana Less |
Chico's FAS, which includes the fashion brands Chico's, WHBM and Soma, hires former Coca-Cola executive Leana Less as SVP of marketing. Less was most recently at Aveda, a subsidiary business of Estée Lauder, where she was head of consumer marketing. Before that, she was VP of global connections and media at Coca-Cola. Less will lead Chico's marketing efforts, drive customer acquisition and spearhead loyalty programs. "Leana is an exceptional marketing leader whose diverse global experience in consumer engagement, strategic vision and digital expertise will support driving our three-year growth strategy," said Chico's FAS CEO Molly Langenstein.
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| Michelle Spellerberg |
Millennium Trust Company, a provider of retirement, custodial and consumer-directed benefit services, appoints Michelle Spellerberg as CMO. Spellerberg joins the company from digital credit union Alliant, where she served as vice president and CMO. She was previously CMO at Sikich, a tech-enabled professional services firm. “Michelle brings to Millennium Trust the best of all worlds: a proven data-driven approach with a deep understanding of financial services combined with an ability to see things through a strong creative lens,” said Millennium Trust Company CEO Gary Anetsberger. Millennium Trust also recently acquired PayFlex, which offers Health Savings Accounts and other consumer-directed benefits solutions.
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| Nate Nickerson |
DCVC, Palo Alto venture capital firm, brings on Yale University VP for communications Nate Nickerson as a communications and public affairs partner. Before coming to Yale, Nickerson was VP for communications at Massachusetts Institute of Technology. He has also held editorial positions at Fast Company and MIT Technology Review. At Yale, he oversaw a restructuring of the university’s communications department. “He has been a key strategic partner in the implementation of our academic priorities, and he created the communication plans to advance public health during the pandemic,” said Yale provost Scott Strobel. DCVC works with companies across such sectors as cybersecurity, climate resilience and smart agriculture.
Derris promotes Lisa Frank, who founded the brand consultancy along Jesse Derris in 2013, to CEO... PAN Communication
Aaron Guiterman will rejoin Edelman’s government and PA unit as head of US public affairs on April 29.
Meyocks, a branding and marketing agency, hires Marcie Garcia to lead its strategy function... Erich and Kallman, the ad agency co-founded by Steven Erich and Eric Kallman, appoints Stephen Larkin as its first CMO... Allied Global Marketing, which has 24 offices across North America, Europe and Asia-Pacific, names Nicola Gold as business director APAC, brand experience.
Pierpont Communications of Houston hires Dan Mahoney and Pete Webb to focus on building a presence in the Denver market... Millwright Holdings appoints Ainsley Sheikali as head of business development, a new post... Shore Fire Media CEO Marilyn Laverty is tapped to increase collaboration among the Dolphin Entertainment units... Berns Communications Group names Quin Acciani VP, consumer and retail practice. 
Prosek Partners brings on Diana Estupinan to lead its first office in the Middle East, which will be located in Abu Dhabi... Madwell promotes Gabriela Benitez to president, a newly created role at the firm... Zonda, which provides data-driven market solutions to companies in the homebuilding industry, names Tom LeBaron as VP, performance and growth marketing
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